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Zava Design, post: 147130 wrote:
Which means…??

I would almost guarantee, going on previous experience, that I could create a page called “Costs”, and create content that doesn’t mention any prices and would get more enquiries than the same named page showing prices.

As said a couple of posts above, if you’re relying on prices to attract customers it’s always going to be a race to the bottom, as there’s always going to be someone cheaper than you out there.

Which means, when I look at the stats for my website, after index.html. it is the second most popular page, always. I also seem to remember that town planning fees was a popular search phrase.