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The Copy Chick
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WhatsThePlanDan, post: 147925 wrote:
Depending on your industry you can charge whatever you want… your customers may disagree however ;)

Totally agree.

With regard to meetings, perhaps you can advise that if the prospective customer comes to you, the 1st half hour (or 15 mins.. or however long you like) is free, after which you will charge a consultation fee. This keeps them highly focused and limits the amount of time you “give away” for free. This can also be applied to phone calls.

If you’re required to travel to the client, you can stipulate a consultation fee, or adopt the same strategy above, but with a site visit fee.

Your idea of refunding the fee should they sign on for the job also has merit.