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Aidan
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Byron Trzeciak, post: 200709 wrote:

To me it doesn’t make much sense to put all your eggs into one basket and target one keyword only. This is not a dig at you Aidan btw I think all these discussions show that there is simply more than one way to get results and each client has its own goals, industries and level of competition.

No dig perceived Byron, I would not advise putting ones eggs in the one basket either – that’s why I generally like to see clients doing SEO and PPC and/or Social and/or Email and/or whatever else is going to work.

While I still target keywords, I see it more as focusing on a keyword theme for a page rather than chasing rankings for a single keyword.

:)