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Well I didn’t do your due diligence when I read the original article. That said I still think it warrants further testing.

Personally I have over 750, genuine paid for likes and yet when I post something – only 20 odd people ever see it.

When Matthew said that he gets similar results but on occasion one of his posts might be seen by as many as 200 people. That’s down to those 20 odd people simply liking or sharing that particular post. Surely if he has 1500 likes then the BASE LEVEL should be around 1500 and then on top of that if people share or like that post be more.

The whole Facebook business model needs work. Yes marketing costs money – but Facebook are selling one thing and delivering another…