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bluepenguin
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And remember that perception is everything.

You may look at a competitor and think “wow, these guys are killing it!”, but in reality it could be the total opposite; The owner could be up to his neck in debt, struggling to get clients, yet from their website and marketing you’d never know.

It’s like the successful looking guy that pulls up next to you at the lights in his shiny, new BMW. While he may appear to have it made, he’s just an average guy with $100,000 worth of car to pay off.

If you play the game of comparing your business to your perception of another, you’ll psych yourself out every time.