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JohnW
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Hi Snakeman,
I can’t begin to guess what will happen with Google Plus (“Google Places”, “Google Business” or its other names).

I can tell you that it has had a long history of problems and it seems that Google would dearly like it to succeed.

G has overhauled this system many times in its attempt to make it more valuable.

A very subjective opinion…

I think what is killing it is:

  • It’s data base of business contact details listings is terribly out of date and inaccurate.
  • There have been so many world-wide listing and “G+ marketing services” scamming it
  • There are too few REAL business reviews of Places businesses
  • It can only handle very limited business category searches
  • Most small business owners are not interested in listing with it

IMHO, G has been desperately trying to encourage user generated content because it can’t generate content itself in a world-wide environment. So far it seems to be failing.

Can it turn this around? BTHOOM. (Beats the hell out of me.)

IMHO, this is one of Google’s biggest Achilles’ heel.
Regs,
JohnW