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Hi, firstly, for a ‘do it yourself’ your website is good. But it still needs to show ‘how to solve a problem’ for your customer.

I love the ‘How to turn I’m bored into I’m busy’ – which should be in your text or be the headline – not just a graphic, so that the search engines can find it.

Your call to action is to purchase – but perhaps add a line above, ‘yes, I want to turn I’m bored into I’m busy, please send me the following …’ or something along those lines.

The image alone won’t be seen on small screens, hence the headline and other text is very important. The following Wiki notes might be of help also.

http://www.wikihow.com/Write-an-Advertisement