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MyGreatIdea
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Hi Kelly,

I’m with James – market research first and foremost. And it can be as simple as three questions asked of random strangers in your target market.

Second is pricing. Know your total cost and understand what the market will be prepared to pay (this from the market research).

If those two factors pass the test then chances are you’re onto a winner.

Wendy :)
PS I actually cover this topic in my new ebook (link in signature). Happy to send you a copy if it will help :)