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John Romaine
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Go where your audience already is.

  • Small business forums (here)
  • Small business Facebook, Google+ groups
  • Small business Linkedin groups
  • Small business Yahoo groups

The list is endless.

As said above, you’re going to be competing against some very big players in this space, so you’d want to have a USP or point of difference that makes you stand out.

I would consider targeting a geographic that you’re familiar with.

Videos are a great way as mentioned, written blog posts would want to be incredibly informative, as they should drive curiosity towards your end goal.

Consider offering free checklists, spreadsheets, and other useful resources that will help your target audience.

In other words, overwhelm them with value….this makes the selling so much easier.