Home – New Forums New here? Share your story Hi all. I am a business coach and also solopreneur on the side! Reply To: Hi all. I am a business coach and also solopreneur on the side!

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Steve SME Business Coach
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Hi Paul

That’s exactly where I am at!

I have a pretty good idea of my client profiles – I will be leaning towards familiarity and experience and targeting business owners who are stuck at the $1m mark, primarily in trades, professional services etc. The businesses that I know best are bricks and mortar businesses, so the online side is more of a challenge for me.

I understand the basics of the strategy with content creation focusing on pain points and their desires, but probably a more clarity here would be good.

I think you’re spot on with the starting point Paul – that would probably be a lot more compelling than the ‘lead magnet’ I have been focusing on for the past 3 weeks….