Home – New Forums Starting your journey Can business name limit the business? Reply To: Can business name limit the business?

  • Total posts: 179

You will attract a lot more of a certain kind of customer, stand out from the huge competitors in the cake baking market, and more easily come up with imagery and words that connect… if you go with a niche.
Personally, I like Home Grown Cakes or Naked Cakes.

This last one I got from a list on the People Also Ask section, when searching for “Natural Cakes” on Google.
I dont think you need to worry too much about 1 or 2 unnatural ingredients, people get that its not always possible, but you don’t want to verge off-brand into buttercream, sugary confections. Cake anyone?