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storyxl, post: 263445, member: 112251 wrote:
… forget about telling everyone how wonderful you are as most do.
… Its all about your customer and the value you can offer
… after all you are building relationships not trying to sell

Somehow Pareto always apply. Marketing is all about them, and Sales is about you. The percentage mix is about 80% Marketing and 20% Sales. When your digital presence is done appropriately; your 80% Marketing is almost covered, which left you to concentrate 99% of your effort on your 20% for BDM.

Hope it make sense. Merry Christmas and Happy New Year.