- Total posts: 19
Thanks for the comments! Absolutely agree with you. Especially this:
I know a lot of firms’ blogs are full of “here’s the latest Federal Court decision on XYZ matter” and similar, which is hardly a thrilling read for most.
It is almost as if firms are writing for other lawyers, not for the clients they are aiming to attract! I couldn’t agree more about the importance of writing in a personable conversational manner.
I am in the early stages of building up SEO skills and database building etc, and it has been great getting the feedback on this post (even if it has meant I hold back and take a more measured approach before embarking on an email campaign).
All the best.