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Paul – FS Concierge
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Hi and welcome to Flying Solo.

Please feel free to set up your signature if you’d like to include your website link.

http://www.flyingsolo.com.au/forums/index.php?account/signature

I quite like your site.

Some things for improvement:
* Prominently display telephone number
*Provide Social Proof eg, testimonials
* Develop more custom photography especially of your products in “natural environments”.
*Introduce who you are in the About Us page
*Do more storytelling – try to identify the emotional connection that will help people identify with you.
*Expand products in categories with only one product
* Expand categories.

Your site has good bones.

Good luck.
Paul