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Welcome to the forums [USER=119788]@Tamara-H[/USER]!
Love this initiative, but also a challenging concept to sell I imagine.
I would like to see more examples of this maximum potential being realised, and more examples of what happens when this problem is not addressed. These will help a potential customer visualise the difference between hiring you and not hiring you.
Also, your service might be more valuable to some types of companies, where your service will REALLY make an impact. I don’t know which ones these are, but your experience can likely tell you where to focus.
Just some ideas. I think selling your services will be easier if you can help companies to identify the sweet spot for making your service pay.