Home Forums Marketing mastery Business Name Choice? Advice/Help me choose. Reply To: Business Name Choice? Advice/Help me choose.

#1227854
Cec Busby
Keymaster
  • Total posts: 3

If I had to choose then I would go with Lux, but Dave and co. make great points. Some further things to consider include:
how your business differs from competitors
what image you want to communicate to your customers
if any businesses already uses the name or have a similar business name
if someone has trademarked the name
if the name is already registered as a domain name
Also: is it easy to remember?
easy to pronounce and spell?
short and simple
descriptive – so it means something to your customers
different from your competitors
You can check if your business name is available here:
https://help.register.business.gov.au/

Good luck with it.

Cec Busby Editor Flying Solo