Home Forums Selling online Building a Website…..whats the cost?

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  • #1177551
    Mischelle
    Member
    • Total posts: 805
    BrisVegasGhost, post: 206854 wrote:
    Thanks John for your input.
    Out of the 2 website builders I contacted it seemed the quotes where miles apart. This was after supplying all the information as suggested and providing similar links to what I require.

    From 12k to 25k…..the higher end might just not need business, I don’t know. It could be the amount needed to set up the required site. Then again the lower end might provide a dud site.

    For example this is the sort of thing I am after.
    http://www.fitnessavenue.ca/
    I am not associated with this business I’m just using it so you have an idea.
    Cheers

    Hi,

    The fitness site example you gave looks like a PHP site, maybe on OpenCart or Prestashop with a purchased template. They are very easy to do and setup.

    I started my on-line business in December, I went through about 5 months of planning to select the correct platform and I got quotes for the site build. They all came in around $2,500 and that included 12 months of hosting, after the 12 months it was a month hosting fee, I decided to build my own in OpenCart, it was actually very easy, I found a theme I liked, installed it, linked up PayPal and eWay, and for any complicated customizing I went to Airtasker.

    I then decided to spend my budget on SEO and marketing, as it would have been pointless to have my store and no-one visiting because it could not be found.

    The quotes you got are very high, did they include a lot of SEO, adwords, social media marketing etc etc

    Cheers
    Mischelle

    #1177552
    MatthewKeath
    Member
    • Total posts: 3,184
    Mischelle, post: 207421 wrote:
    Hi,

    The fitness site example you gave looks like a PHP site, maybe on OpenCart or Prestashop with a purchased template. They are very easy to do and setup.

    I started my on-line business in December, I went through about 5 months of planning to select the correct platform and I got quotes for the site build. They all came in around $2,500 and that included 12 months of hosting, after the 12 months it was a month hosting fee, I decided to build my own in OpenCart, it was actually very easy, I found a theme I liked, installed it, linked up PayPal and eWay, and for any complicated customizing I went to Airtasker.

    I then decided to spend my budget on SEO and marketing, as it would have been pointless to have my store and no-one visiting because it could not be found.

    The quotes you got are very high, did they include a lot of SEO, adwords, social media marketing etc etc

    Cheers
    Mischelle

    Have you got the link? I would like to see it.

    Thanks

    #1177553
    Byron Trzeciak
    Member
    • Total posts: 422

    Interesting thread and many great responses for you to work your way through.

    The price you’ve been quoted is high but not necessarily unreasonable. It really depends on what exactly you’ve requested and what they’ve quoted for you in return.

    I find the main costs with online stores are the time spent on inputting all of the products, so that’s something you should include or exclude and will dramatically affect the cost. I find that client’s typically don’t mind adding the products as it’s a good way for them to get in and learn the system while having some mentoring / training at the same time.

    In terms of SEO for online systems there is a lot to do, especially if you’re talking about Magento. I’ve just recently conducted the onsite SEO for a magento based system and there was a good 30 hours of work in it for a relatively small store. While magento might be good for online stores in its default it’s not great for SEO. It can be good though it just needs some elbow grease.

    I’d quote higher for magento then I would for wordpress.

    A big part of online store SEO is optimising the categories correctly so you’ll need to consider whether you want some hours put into competitor analysis and keyword research. Same goes for the products especially if you’re talking about fitness products that include brands, sizes, colours, product names etc.

    Finally there are a range of other options such as whether you want conversion tracking, backups, performance hosting, content delivery networks and more. It all adds up.

    Get SEO from the start, especially onsite optimisation. Then consider whether you want to get training or learn seo moving forward. Do whatever you feel comfortable with and fits your budget.

    #1177554
    Aidan
    Member
    • Total posts: 1,125
    Byron Trzeciak, post: 207463 wrote:
    …While magento might be good for online stores in its default it’s not great for SEO. It can be good though it just needs some elbow grease….

    …A big part of online store SEO is optimising the categories correctly…

    Good post and +1 these!

    #1177555
    JohnTranter
    Member
    • Total posts: 842
    Byron Trzeciak, post: 207463 wrote:
    I’ve just recently conducted the onsite SEO for a magento based system and there was a good 30 hours of work in it for a relatively small store. While magento might be good for online stores in its default it’s not great for SEO. It can be good though it just needs some elbow grease.

    The layered navigation can be the killer (the filters on the category pages). They can create thousands of similar looking pages which Google does not like.
    There’s some nice/easy fixes but many stores I’ve seen don’t use them.

    #1177557
    DaveN
    Member
    • Total posts: 37

    I typed another post but not sure what happened to it. I’m in the same scenario and have been working on finishing a few sites myself.

    Do you already have a business or are you starting this one from scratch? I guess you’d like to make some revenue and profit first as the return on $25k website will be some time down the road. Here’s an alternate take to get you started.

    I have two current shops I’m trying to finish, one will only have around 300 products and will be a specialist area to supply via both my website and eBay. I’ve used Shopify for this one and a template from Templatemonster.com. I’ve tried larger catalogues but really the patform is not that user friendly for managing pricing and images, .csv updates. They also charge monthly for modules which some other platforms already have for a feature. All up though you can be up and running very quickly with this to get you started. Have a look at the templates under fitness or sports, all can be tweaked to suit your business and generally modern design elements. It’s managed in the cloud so I just need to manage the pricing/stock etc and was the reason I went with this.

    The other shop I am finishing is with Prestashop (probably 900+ products). They’re up to v1.6 now and the backend is very easy to use and a lot of features built in at $0.00 compared to BigCommerce and Shopify. The 3rd party apps for things like Aus Post shipping you pay only once and not monthly. PS seems to have an endless amount of current and updated apps to do most things you will ever need. Like pricing breaks, online chat, drop shipping etc BC and Shopify charge a % of transaction fees also which is a cost you must factor in.

    Presta have also just launched their new Cloud free offering. They make their money from you having to buy the apps from their PS store and themes only from them currently. I would use this in a heartbeat, it’s just I’m 90% done on a hosted PS store and I can’t bring my own theme. It’s free to sign up and try.

    I also looked at using this design service, in hindsight it may have been worth doing but I wanted to learn along the way. http://frooition.com/au/ they can design and end to end site with ebay integration.

    Other things that will help you manage cost and time.

    Canva – Aus startup that is free to use for building images, brochures, social media etc and I wasted a lot of money on Adobe Cloud Suite that 90% of what I needed is in Canva.

    http://www.247virtualassistant.com – or anything similar. I used an outsourcer for doing a lot of grunt work like renaming image files. Creating master pricelists in excel and .csv formats as this can be the most time consuming. One supplier changes 5 items it can be quite a manual process to dig through otherwise. Most of mine don’t even have a pricelist in .xls or if they do they don’t list which products had an increase or decrease. You’ll also find some won’t have weights as they’re still used to a very bricks and mortar style business, and outsourcer can send emails and requests on your behalf also.

    Freelancer – once you’ve chosen a theme you can get someone to tweak design wise of fix in the future if an upgrade goes wrong or something. I also had 60 – 90 images in RAW format I had someone to manipulate by cropping, adding a shadow etc as again a supplier didn’t have decent images.

    99designs.com – we’ve had brochures and logos done and the process is good fun. Just communicate well with the people putting in the time. We always guarantee our prizes and have had a good response.

    Just a different take on how you could approach it while getting up and running.

    #1177558
    Robert Gerrish
    Member
    • Total posts: 1,274

    Sorry Dave, I just found your other post…it has mysteriously got held up in a moderation queue. I have since deleted. Many apologies that you had to write your response twice!

    Robert :)

    #1177559
    Bob Jones
    Member
    • Total posts: 215

    Looking at the requirements, I don’t see why Bigcommerce or Shopify wouldn’t be able to satisfy your needs. Save a lot of budget for marketing that way.

    #1177560
    Eastern Connection
    Member
    • Total posts: 20

    Today I was looking at Squarespace as an alternative, with the main benefit being the design quality of their templates.

    http://www.websitebuilderexpert.com/squarespace-review/

    #1177561
    MatthewKeath
    Member
    • Total posts: 3,184
    Eastern Connection, post: 208010 wrote:
    Today I was looking at Squarespace as an alternative, with the main benefit being the design quality of their templates.

    http://www.websitebuilderexpert.com/squarespace-review/Is that your website which gives a glowing review then an affiliate link?

    Might want to disclose that

    #1177562
    Eastern Connection
    Member
    • Total posts: 20
    MatthewKeath, post: 208065 wrote:
    Is that your website which gives a glowing review then an affiliate link?

    Might want to disclose that

    Umm..no. See my other thread.

    I was just reading about all the different options (see my other thread) and posted this particular review because it gives a 10% off coupon, as well as providing an overview.

    If anyone had any experience with Squarespace, would like to hear about it. The templates look very good!

    #1177563
    MatthewKeath
    Member
    • Total posts: 3,184
    Eastern Connection, post: 208068 wrote:
    Umm..no. See my other thread.

    I was just reading about all the different options (see my other thread) and posted this particular review because it gives a 10% off coupon, as well as providing an overview.

    If anyone had any experience with Squarespace, would like to hear about it. The templates look very good!Ok, for everyone else, the post raves about squarespace then benefits when people sign up.

    Maybe look at a more unbiased reviews

    #1177564
    Eastern Connection
    Member
    • Total posts: 20
    MatthewKeath, post: 208072 wrote:
    Ok, for everyone else, the post raves about squarespace then benefits when people sign up.

    Maybe look at a more unbiased reviews

    I think that’s clear. But the review also lists what’s there and what’s not, it is very easy to read between the lines. And if someone does want to sign up, there is a coupon.

    Anyway, anyone can Google and find more reviews, but my question still stands…would love to hear from anyone who has used it!

    #1177565
    Anonymous
    Guest
    • Total posts: 11,464
    Eastern Connection, post: 208068 wrote:
    If anyone had any experience with Squarespace, would like to hear about it. The templates look very good!

    I am currently finalising a Squarespace website for a client who started it and has run out of time. My initial Impressions are that it is relatively easy for a capable non-professional to build a website. There is more flexibilty than I have seen with wordpress themes. It suffers from the “gotcha” mentality of the DIY systems where it is very difficult to move to another platform etc. if the need arises. I am finding the documentation frustrating. There is a lot of it, and it is fairly well presented, however I have had problems finding the exact answers to the questions I was asking. For example, I wanted to set up other Users. The searches came back with a lot of info on things like configuring a User, but not on the actual setup process.

    HTH
    Darryl.

    #1177566
    DaveN
    Member
    • Total posts: 37
    darryl, post: 208090 wrote:
    I am currently finalising a Squarespace website for a client who started it and has run out of time. My initial Impressions are that it is relatively easy for a capable non-professional to build a website. There is more flexibilty than I have seen with wordpress themes. It suffers from the “gotcha” mentality of the DIY systems where it is very difficult to move to another platform etc. if the need arises. I am finding the documentation frustrating. There is a lot of it, and it is fairly well presented, however I have had problems finding the exact answers to the questions I was asking. For example, I wanted to set up other Users. The searches came back with a lot of info on things like configuring a User, but not on the actual setup process.

    HTH
    Darryl.

    I had a look at their forums last night also and there seems to be a lot of questions compared to other platforms, most unanswered. You want to make sure there’s an active community as something will always trip you up if you’re doing it yourself. On the forums you can really read what people are frustrated about also. I originally started with an O/S Commerce template and was really frustrating, but if I had of spent some time on their forum I probably wouldn’t have touched it.

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