It may depend on your target market. Lux may make sense to younger people. Grandeur may resonate with older people.
Lux sounds like more modern designs. Grandeur sounds more high end (also maybe Stately Bathrooms).
I also like “Bathrooms by Your Name”. It positions you as an artist and gives a feeling that each bathroom carries your own creativity and seal of approval. Suits higher end work.
Sorry but I don’t choose someone to throw $50K at based on the business name, it’s quality and professionalism, and a business name doesnt project either.
I would rather go with a quality company called ”the worst bathroom reno company”’ then some fancy name with bad quality.
Work on getting referals and forget about trying to get a possibly deceptive name. Not saying you are, but I remember a fish and chip shop called the best fish and chips an australia, they weren’t. Its whats behind the name.
If I was to choose between those two company names then I would be looking for other signals that would make me consider one over the other. They are similar and Dave makes some good points from above.
By that I mean I would look at their website. I would ring and talk over the phone, etc.
Normally a name will mean more once I have had an interaction with the company.