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  • #987499
    Staceywells
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    New to business and wanting some advice on business name. I’m looking at starting an online retail store to sell my wall storage and hooks / knobs for mainly children rooms or play rooms.

    Should I keep the name specific to the products I am creating and audience or does it not really matter if I name the business after a name I like but to the audience it doesn’t give any hint to what I am creating?

    Any thoughts or name ideas would be wonderful.

    #1163040
    Stuart B
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    You could go either way depending on what your long term vision is…

    You wouldn’t want to call it “knobs r us” for example if you ended up branching into a whole bunch of other stuff that isn’t relevant to that.

    #1163041
    MissSassy
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    A name you like may be easier if you plan to modify your product range down the track. Chances are you will change things so you don’t want to be stuck with a name that suits your old product range.

    #1163042
    Anonymous
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    Hi Staceywells,

    Sounds like an exciting time for you! I hope that hanging out with us here helps you not just determine your new business name, but also pick up plenty of other handy info.

    Good luck with it all, and welcome to Flying Solo,
    Jayne

    #1163043
    Tony Manto
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    How about “www.hookedonstorage.com.au”… this covers your product range and should match up with any key words searches for wall storage and hooks / knobs

    #1163044
    The Rogue Counsellor
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    Tony Manto, post: 188656 wrote:
    How about “www.hookedonstorage.com.au”… this covers your product range and should match up with any key words searches for wall storage and hooks / knobs

    That is really clever Tony!!!

    It’s also broad enough to go outside of the “mainly children’s rooms of playrooms” Staceywells mentions.

    This is a great place for ideas, hope Staceywells takes you up on this suggestion.

    Lee
    The Rogue Counsellor

    #1163045
    bees
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    I like that suggestion! But also agree you need a name you can grow with and not feel limited by. Having the keywords in the URL is fine, but you can always optimise in other ways to be found in searches.

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