Home – New Forums Starting your journey Cost of Website & Logo Design

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  • #975036
    AdminGuru
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    Hi Everyone,

    I am in the process of doing my Business Plan for my new VA business I want to start next year. Can anyone give me an indication of the costs involved in getting a logo and website designed? I know this would vary depending on quality…i would be looking for something pretty standard that doesnt lack in quality.
    Any feedback is appreciated.

    Cheers

    #1072024
    B Cooper
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    • Total posts: 211
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    Hi there,

    We develop websites for businesses using WordPress. Not sure if this is what you’re looking for, but feel free to have a look at our site and see if our designs are the sort of thing you had in mind.

    http://www.webdesignforbusinesses.com.au

    We charge $399, although I can probably give you a FlyingSolo discount :)

    Good luck with your venture.

    Brentis

    #1072025
    RaspberryBlack
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    Hi there,

    with logos as with webdesign you can get them from next to nothing up to around a handful grand. The difference is usually the uniqueness and how exactly they meet your needs. E.g. logos from logomarket are pre-built and cheap as chips, but you’re at risk of not getting one that really suits your brand. If you hire someone it will get more expensive the more experience the designers have and the more time they spend on it. It’s totally possible to draw something up within hours, but usually the results get better with more time spent on it (or if the designer has years and years of experience but then you’ll be paying for that). Just see if the people you want to hire ask a lot of questions about your brand and target market etc to see if they’re about to get you something off the rack or something unique and fitting. Also see if they limit your revisions (the cheaper ones usually do which is fine as long as you know they’ll get you something awesome within those revivions).

    It’s not quite as straightforward with webdesign. Many companies and freelancers have some kind of system to get websites with often recurring needs set up really fast (news page, contact page, gallery, seo… few sites can do without) and usually you get a CMS with that which means you’ll be able to edit the content of your website. So it’s possible to get something good for comparatively low prices (talking about hundreds) as long as your needs are within what their systems can do. But often these systems also use templates: pre-built designs that just get your colours and logo and off you go. So your design won’t be unique and your brand might suffer, because these templates are built to suit as many websites/businesses as possible and thus becoming indifferent.
    Still, this might be a good start and is certainly better than no website at all, but if you want to develop your brand later, make sure you get something that is common so you won’t have problems finding developers able to work with your site (otherwise you might have to pay for a completely new website if all you wanted was a redesign or a little feature added). For this WordPress and Drupal are really common, as are Joomla and Typo3.
    If you decide to go with what is often called a “Custom Package” or something like that, you’ll get a design and features that should exactly suit your needs for around some thousands. (As long as it’s not a custom build shop/eCommerce solution–these usually go into the tenthousands) This big jump in the price is because the site will be built just for you, the design and the whole look and feel tailored to your brand and hopefully some information architecture and UX-design as well to make sure your customers get the best experience on your site.

    Hope this helps with judging what you need :)
    Cheers, Tina

    #1072026
    BrettM33
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    Hi there….. for a professionally designed and coded custom website you would be looking at around $2k and up depending on what you need on your site.

    #1072027
    JanF
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    AdminGuru, post: 90060 wrote:
    Hi Everyone,

    I am in the process of doing my Business Plan for my new VA business I want to start next year. Can anyone give me an indication of the costs involved in getting a logo and website designed? I know this would vary depending on quality…i would be looking for something pretty standard that doesnt lack in quality.
    Any feedback is appreciated.

    Cheers

    Expect to spend around $300 to $500 for your logo. The same again for business cards.

    Website costs vary, depending on how much work you want to do. Most web developers use templates which they tweak to suit your company and this is usually a practical way to go as a first step because the upfront costs are lower. You will have to provide most of the content for the pages in any case. Expect to spend between $300 and $1000 to get started (depending on your requirements).

    What is extremely important is that you spend time upfront to determine why you want a website and how it fits into your Marketing Strategy and then what you want your website to be (if it is just an “info site” or do you want a shopping cart and/or how much do you want to alter on an ongoing basis etc).

    There are some tips about what to consider when thinking about a website buried in this topic: Do You Really Have to Pay for Search Engine Optimisation.

    I would make sure you put the effort into your Business Plan before leaping to logos and web design. Even such things as choosing the right colours that appeal to your customers is important.

    Helping start up businesses get on the right track to cut down on “learning by mistakes” and improve upfront profitability is what I do, so feel free to give me a call.

    #1072028
    JohnSheppard
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    What objective does your website have?

    Assuming the objective is to make money, you then need to answer;
    – How do you intend to get eyeballs looking at your website?
    – Who are your competitors? Do they have websites?
    – Who is your target audience?
    – etc

    Tell us those, then and only then can someone give you a figure that means anything.

    It’s like saying, how much for a standard shed? 20 Shed suppliers are all gonna come along and say, $2000, $5000, $2 etc. If these shed guys knew how to do their job they’d first ask what you wanted the shed for? At least that way they’d know what hurdles they have to get over and might have a hope in hell of giving you an accurate answer.

    So my advice is to completely ignore anyone who has given you a ballpark figure so far.

    #1072029
    IdeaPlusInk Design
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    Hi,

    I just came across your post. Idea + Ink Graphic Design specialise in logo design. The process is very simple, for $350 it consists of unlimited amount of proofs and no hidden fees for graphics or images.
    Our motto is: Hear what you say, deliver what you will love
    We also offer packages for websites (design + construction) from $750

    Pop over to our website and view our artwork.

    #1072030
    Shaukat Adam Khalid
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    whoever you choose to go with, make sure you ask them how the website that they design with attract quality and convert into customers.

    if they don’t have a detailed specific answer then you will end up with an online brochure and join the majority of websites that don’t generate income.

    if they do give you specific and detailed response, pay them. dont be cheap. if u cant afford, barter or ask for a payment plan. it’s essentially free because it will pay for itself (if u follow their advice) and you have someone who understands internet marketing designing your website.

    too many businesses out there that focus on “pretty” instead of revenue and no, clever or pretty marketing in most cases does not generate revenue.

    on the other hand, value based websites does attract the target market and an automated follow up system helps convert them into clients.

    #1072031
    AdminGuru
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    Thankyou to everyone for your replies, it has definately opened my eyes. At the moment I am only in the researching and planning stage of my VA business and am trying to put together a budget for start-up costs to add into my business plan. All of your advice has been very valuable and much appreciated. What a great little community Flying Solo is :)

    #1072032
    zukweb
    Member
    • Total posts: 13
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    Hi AdminGuru,

    That question can be like asking how long is a piece of string :)

    My suggestion is to jump on the Directory section of this site. Find designers in your local area, then shoot them an email/contact form question. They may ask you a couple of questions and then be able to offer you a better quote than made up figures.

    Things they may ask include: Do you want to sell from your site? Do you want a brocherware type site? How comfortable are you with technology? etc

    Good luck.

    #1072033
    NickHumphries
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    PM’ed you :)

    #1072034
    BrettM33
    Participant
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    AdminGuru, post: 90154 wrote:
    Thankyou to everyone for your replies, it has definately opened my eyes. At the moment I am only in the researching and planning stage of my VA business and am trying to put together a budget for start-up costs to add into my business plan. All of your advice has been very valuable and much appreciated. What a great little community Flying Solo is :)

    I think it’s great you’re including your website into your initial budget, too many people don’t do that and end up having a cheap looking website because they didn’t budget for it.

    I had no idea what type of site you needed and is hence why I said $2k and up. :)

    All the best with starting your new business!

    Brett

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