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  • #990758
    Green Edge Contracting
    Member
    • Total posts: 10
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    Hi there,

    My name is Chris, I own a business based around specialised all terrain excavator, a Menzi Muck, this machine can work in water upto 1.8m deep, climb walls up to 4.5m high and work safely on a 70% grade slope!

    It’s quite unique and the only one in Victoria, I have been operating for just under three years and can operate the machine quite well.

    Where I want to see the business in the future is to be the man to call when people have a problem that can’t be solved by conventional machinery.

    These machines are huge in Europe but virtually unknown here in Australia, and they are not the type of machine someone can just go and buy one and take it straight to work! So I have no competition but I have to also create my own market.

    Please have a look at my website http://www.greenedgecontracting.com.au and tell me what you think from a marketing viewpoint and any other comments would be gratefully received!

    Thanks

    Chris

    #1178457
    Tony Manto
    Participant
    • Total posts: 581
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    Wow Chris, I had a look at your video and this is some specialist piece of equipment. I would contact all councils and even other earth moving companies and let them know you exist. I would also try and locate property investors and they would know when projects are coming up.

    #1178458
    Green Edge Contracting
    Member
    • Total posts: 10
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    Thanks Tony,

    It certainly is specialised, the councils are definitely on the list, I think a visit is better than any other method of contact, but then taking the time off the machine is difficult as Im not making money when it’s not moving.

    Thanks again.

    Chris

    #1178459
    MissSassy
    Member
    • Total posts: 1,255
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    Hi Chris

    You need to define your ideal client clearly before you do anything. Is it large or small developers, is it prestige developers working on tricky sites, is it project management companies etc. Who is going to deliver the bulk of your income – target them first.

    From here you can work out the best method of contact and ensure that your time is not wasted when you are off the machine.

    Naturally there is a lot you can do with your website and other on line marketing etc. but you need to define your targets first. Then develop strategies from here.

    #1178460
    Arrowandheart
    Member
    • Total posts: 9
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    Hey mate,

    Looks like a cool machine.

    Suggest spreading the word on http://www.australianearthmoving.com.au/?page_id=751

    Regards,

    #1178461
    Arrowandheart
    Member
    • Total posts: 9
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    Hey Mate

    I would make myself known on this site. It is the aus earthmoving mag

    http://www.australianearthmoving.com.au/?page_id=751

    Regards,

    #1178462
    Green Edge Contracting
    Member
    • Total posts: 10
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    Arrowandheart, post: 207993 wrote:
    Hey Mate

    I would make myself known on this site. It is the aus earthmoving mag

    http://www.australianearthmoving.com.au/?page_id=751

    Regards,

    Hi mate,

    I’ve been in contact with the above mentioned magazine, and while its a great option, at this stage it was a bit rich, when I’m better established and have a bit more money to spend I will definitely be advertising with them.

    Thanks

    Chris

    #1178463
    Gizmo
    Member
    • Total posts: 731
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    Hello,

    IS there anything really freaky, crazy you can do on your machine with your awesome driving skills, thats safe?
    If so maybe try recording it on a video and share it on every social media connection you have to see if it gets some momentum that way.

    That could be a great way to gain some mind share for little money.

    #1178464
    Green Edge Contracting
    Member
    • Total posts: 10
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    Gizmo,

    It’s a great idea but there is a fine line between safe and what potential clients might see as risky!

    I have done some crazy stuff on the machine but I’m afraid if it got out it may do more harm than good.

    I like the way you think though!

    #1178465
    Gizmo
    Member
    • Total posts: 731
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    Hi again…

    What about something like attaching a knife to and with expert control cut and apple up into slices?

    Or is that asking a bit much?
    :D

    If you can videoing that may get some traction.

    #1178466
    Green Edge Contracting
    Member
    • Total posts: 10
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    Gizmo, post: 208251 wrote:
    Hi again…

    What about something like attaching a knife to and with expert control cut and apple up into slices?

    Or is that asking a bit much?
    :D

    If you can videoing that may get some traction.

    Haha, I like the way you think Gizmo!

    You’ve got my brain ticking over, I’ll have a think about it.

    Cheers

    Chris

    #1178467
    Gizmo
    Member
    • Total posts: 731
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    You are welcome Chris :)

    Please let me know if you end up making it. I’ll be sure to share it on too :)

    #1178468
    IncredibleCo
    Member
    • Total posts: 406
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    Your market is so niche – it wouldn’t be too difficult to hunt down nearly all of your potential customers.

    With that in mind, invest in some really good printed gear. A brochure even.

    Then send this brochure (by post) to all of your potentials.

    Follow up a few days later with phone calls.

    Rinse and repeat. I’ve every confidence that you’ll get new clients this way.

    Mean looking machine that btw!

    #1178469
    Ryinth
    Member
    • Total posts: 75
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    It looks like some kind of transformer! Very cool machine. :)

    My only feedback would be to use some higher-res images, as the current ones are a bit grainy.

    #1178470
    Green Edge Contracting
    Member
    • Total posts: 10
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    Thanks for the feedback guys.

    I do have a brochure but may look into improving it.

    Nearly all of my photos have been taken with my phone camera.

    Once I’m a bit better established and have some more money to spend I will get some professional pics taken.

    It’s hard as because most of my locations change so much, it would cost a fortune to have a photographer follow me to every job.

    I have a new Gopro 4, need to play around with that a bit more perhaps.

    Thanks again.

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