Home – New Forums Marketing mastery getting customers for remote support

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  • #996974
    jon11
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    Hi Guys,

    So I’m trying to get some customers going for my remote support business. I’m not trying to be a MSP or anything like that just straightforward remote support.

    I’m wondering how best to advertise, the local paper is 70$ for a month which seems a little on the high side. I could do a website but then I think my target customers are probably older people who arent as likely to search online as a first port of call.

    Any ideas?

    Cheers,
    Jon

    #1209802
    Paul – FS Concierge
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    Hi Jon,

    Have you considered advertising in over ‘s type publications?

    BTW, for others benefit, I am assuming you want to provide IT support remotely?

    Cheers

    #1209803
    jon11
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    Hi Paul,

    Yes remote IT support. Ive over 15 years experience in the field, and 90% of issues tend to be software related so able to fix remotely so long as the machine is online.

    I currently support specialised software for a company and Ive noticed the majority of repeat customers fall into the older demographic.

    Cheers,
    Jon

    #1209804
    Paul – FS Concierge
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    jon11, post: 250348, member: 16950 wrote:
    Hi Paul,

    Yes remote IT support. Ive over 15 years experience in the field, and 90% of issues tend to be software related so able to fix remotely so long as the machine is online.

    I currently support specialised software for a company and Ive noticed the majority of repeat customers fall into the older demographic.

    Cheers,
    Jon
    Thanks – just to re-make my original suggestion – (the number pad wasn’t working – lol)

    Have you considered advertising in over 50’s type publications?

    #1209805
    jon11
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    hadn’t considered over 50s type publications, will have to check whether advertising costs are less than local papers

    #1209806
    Mischelle
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    Hi Jon,

    You can register for a few of the Seniors Card directories to begin with. EG; QLD: https://secure.communities.qld.gov.au/chiip/business/register/BusRegister.aspx

    Also contact a few Retirement Homes and ask if they would promote your services with a seniors discount.

    NOTE:
    Please do not use the terminology “IT” please use the word “Computer Services etc”. A lot of seniors will not know what “IT” is :):)

    Also, you need to make sure they understand that you will be taking over their computer remotely, I think you need to ensure this is explained well, speaking from experience with parents and in laws, this freaks them out LOL

    Nearly every Senior I know uses the internet for searching, they know how to Google.

    FOR EXAMPLE: My mum would call me and say she is going to get some help with her computer from someone she found online, she would tell me who she is using and I would also check them out. This is very common, so take into consideration that you will be googled, so a website is critical.

    The local paper is OK too, as a lot of them read these, and it’s a small investment that allows you to take a multi-prong approach to your marketing.

    Good luck
    Mischelle :):):)

    #1209807
    elissa.doxey
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    Another suggestion is to approach medical clinics in the area and ask if you can leave some leaflets or business cards, or even put up a poster in the clinic. Come from the angle that you’re helping older people and their families by providing a local service to keep them connected online. You could offer to put a link on patients’ desktops so they can make online appointments with their GP(:D).

    Regards,
    Elissa

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