Home Forums New here? Share your story Hi there, Instagram user name choices?

  • This topic has 5 replies, 3 voices, and was last updated 1 week ago by Tashy.
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  • #1227882
    Tashy
    Participant
    • Total posts: 3

    Hi

    My name is Tashy. I am launching a hypnotherapy/coaching business as a solopreneur, coaching specializing in gut issues and chronic health conditions. I don’t know a lot about ‘socials’ or social media marketing.

    I am already a remedial massage therapist running two clinics under the name Shine Therapies.

    I would love to know, I have the following two Instagram usernames – and have not started my marketing yet on the one I choose.

    I have had advice that it is best to go with (a) as its better not to have dots, dashes etc. Although on my print material, eg posters etc (b) is more legible when the dot is there.

    Can anybody help with which Instagram user name to go with ?

    (a) shinehypnotherapies

    or

    (b) shine.hypnotherapies

    (has a dot)

    Would it also be good to have an instagram page/account about the gut issues / health conditions specifically OR keep all my marketing on the one instagram account.

    Cheers

    Tashy

    #1227923
    JonoW-15
    Moderator
    • Total posts: 21

    Hi @tashy8

    My preference would be without the full stop if they’re both available, as you mentioned this is easier for people to find if they’ve seen your instagram handle in print or elsewhere.

    In regards to the 2 businesses, it doesn’t really sound like the gut health side of things fits under the umbrella of “hypnotherapy” so it may be out of place here. Potentially it’s worth investigating a brand name that can encapsulate both areas of business under one banner.

    Something like “Shine Health & Wellbeing” or anything along those lines lets you cover a broader range of services than just hypnotheraphy. This way you can focus your time on building the following of one page and giving it full attention.

    Hope this helps set your direction for social!

    Forum Administrator
    #1227924
    Tashy
    Participant
    • Total posts: 3

    Hi JonoW

    Thank you so much for replying to my post.

    Just a clarifying question: shinehypnotherapies or shine.hypnotherapies

    (a) what is the best protocol when getting an instagram handle – I thought usually without dots, dashes , numbers it says to visitors to instagram that i picked the first handle off the rank, so looks better?
    (b) i was just concerned that the first one (no dot) might look too wordy and unclear for print/poster purposes but mindful that getting clients from the print poster purposes will be a low number compared to click through links online digitally?

    #1227933
    JonoW-15
    Moderator
    • Total posts: 21

    Hi JonoW

    Thank you so much for replying to my post.

    Just a clarifying question: shinehypnotherapies or shine.hypnotherapies

    (a) what is the best protocol when getting an instagram handle – I thought usually without dots, dashes , numbers it says to visitors to instagram that i picked the first handle off the rank, so looks better?
    (b) i was just concerned that the first one (no dot) might look too wordy and unclear for print/poster purposes but mindful that getting clients from the print poster purposes will be a low number compared to click through links online digitally?

    Yeah i’d say avoiding dots, dashes and numbers is a good start point, but potentially also looking to shorten the brand name if possible.

    Could you shorten it further for your handle to Shinehypno? People will still see your full business name on your profile but then it’ll be easier to type in if they see it in print.

    Forum Administrator
    #1228021
    Vanessa Lovie
    Participant
    • Total posts: 11

    I also agree that its a good idea to avoid the dot and use: shinehypnotherapies or even shinehyno (its a pretty long name)

    Its a good idea to also check all the other platforms (FB, Twitter, Linkedin, Pinterest, TikTok) to see if the name is available – its a good idea to have the same name on all the platforms so you can include on your marketing material (e.g. business cards) easily.

    Best wishes!

    Vanessa Lovie CEO - Bsale.com.au
    #1228029
    Tashy
    Participant
    • Total posts: 3

    Thank you Vanessa, Ive checked across a couple of the platforms and it fits my domain. Seems the vote is the avoid dots, underscores etc where possible. Thank you so much everybody for your help.

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