Home – New Forums New here? Share your story Introducing Myself – emotional intelligence and leadership coach

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  • #1235279
    MaryanneK
    Participant
    • Total posts: 3
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    Hello all,
    I am new to Flying Solo and looking forward to being a part of the community. I have really enjoyed reading the posts and information on the site.

    My name is Maryanne and I am a psychologist and emotional intelligence and leadership coach working with small business owners, entrepreneurs, leaders and their teams to develop emotional intelligence. I have recently started out and looking to support others and add value in some way. Any suggestions you may have around getting my business up and running and connecting with people who may be interested and benefit from the support I provide would be very much welcome. I am keen to get lots of help and advice through the site and the forums.

    I am very passionate about supporting people to develop their emotional intelligence skills because it has so many benefits both personally and professionally and this is backed by lots of research.

    Emotional intelligence plays a crucial role in success as a business owner from understanding our own and other’s emotions, being able to recognise our triggers, ensuring intense negative emotions do not negatively impact success and growth in business, navigating relationships and effectively using our emotions to guide decision making and problem solving.

    People who choose to work with me can complete a scientifically backed questionnaire and receive a fully personalised emotional intelligence report followed by virtual coaching to unpack their emotional intelligence preferences. I share lots of tips and strategies for how people can build their emotional intelligence and how this can benefit them not only in business but life.

    Thanks
    Maryanne

    You can find out more here http://www.elcoaching.com.au
    [email protected]

    #1235352
    Paul – FS Concierge
    Keymaster
    • Total posts: 3,488
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    Hi And Welcome to Flying Solo Maryanne. It is great to have you!

    Thank you for joining our community and posting.

    I really think it is going to be a hard sell for small business, which as a collective, have few dollars to spend and take a lot of convincing.

    And the best way to convince is to demonstrate return on investment – a very difficult task with non-tangible services.

    Please share your thoughts around how you plan to market your service and I will engage with some alternative approaches.

    Cheers
    ~Paul

    #1235388
    Cec Busby
    Keymaster
    • Total posts: 25
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    Hi and welcome.
    I’ve recently chatted to two awesome women who share the same space as you, for the flying solo podcast – Margie Ireland and Fleur Heazlewood. You might want to have listen, as I really enjoyed their chats unpacking EQ and resilience. You can find them here
    https://www.flyingsolo.com.au/podcast/how-resilience-and-compassion-can-hold-the-key-to-your-success/
    https://www.flyingsolo.com.au/podcast/how-to-bounce-back-from-burnout/
    I’m sure there are plenty of people in our soloist community who could do with some assistance in building their resilience – perhaps you could submit an article to me with some helpful tips that I could publish to share with our community. It would make a nice introduction to you business.
    Cheers
    Cec

    Cec Busby Editor Flying Solo
    #1235406
    MaryanneK
    Participant
    • Total posts: 3
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    Hi Paul,

    Thanks for your reply. You made some really good points in your message. I am open to working with leaders within larger companies however also very passionate about working with entrepreneurs and small business owners and there’s a couple of reasons for this – there are unique challenges that are faced by these groups and I would really like to support in some way here. I am also employed full time in a company at the moment so my work will initially be working after hours and this may not work within larger organisations.

    I am not very experienced in the marketing space and had thought about options such as LinkedIn. If you (or anyone in the network) knows of any good resources about marketing on LinkedIn and creating a business page on LinkedIn – please feel free to pass this on.

    In terms of the return on investment this may be challenging to demonstrate however there is lots of research out there and some of the benefits include increased retention, reduced turnover, and improved performance and creativity. Revenue and profit is also closely linked with increased EI. Here is an article that some of you may find interesting. It looks at the financial impacts of upskilling staff in EI https://www.psychologytoday.com/us/blog/emotional-intelligence/202103/the-roi-emotional-intelligence-work

    Cheers,
    Maryanne

    #1235439
    Paul – FS Concierge
    Keymaster
    • Total posts: 3,488
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    Hi Maryanne,

    I get where you are coming from and yet for a business to be profitable, it needs customers willing to pay the fees required to obtain the service on offer.

    Where customers are actively looking for that service, there is a low to nil need to educate.

    In a marketing sense, when you have to educate as well as offer the service, things become much, much harder.

    I recommend that your first step should be creating a profile of you “ideal customer”.

    Search this site or Google, “customer avatar” and “ideal customer”. At a guess, I would suspect you will potentially massively improve your prospects by targeting companies with turnover of…$4M+. One, because they might be able to afford your service and Two, because they may have a HR Dept, dealing with, for example, bad managers.

    I invite you to come back to this thread and I will further explain some more key marketing concepts such as storytelling and using case studies.

    ~Cheers
    Paul

    P.S. About Linkedin. Join groups eg, Groups for HR executives. Write really valuable or practical articles that are designed to be very helpful to group members.
    Be a consistent contributor, be very helpful and never be salesy. The idea is to build a reputation and get referred by group members – it’s not advertising though.

    #1235402
    MaryanneK
    Participant
    • Total posts: 3
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    Hi Cec,

    Thanks for getting in touch and sharing these podcasts with me, I really enjoyed listening to them. It is so important to promote wellbeing and resilience in the workplace and it makes a lot of sense when you consider the number of hours we spend at work.

    I would be more than happy to share an article about emotional intelligence with tips to develop our emotional intelligence skills at work. What would be the best way of getting this to you? Perhaps via email.
    I look forward to hearing from you.
    Thanks
    Maryanne

    Hi and welcome.
    I’ve recently chatted to two awesome women who share the same space as you, for the flying solo podcast – Margie Ireland and Fleur Heazlewood. You might want to have listen, as I really enjoyed their chats unpacking EQ and resilience. You can find them here
    https://www.flyingsolo.com.au/podcast/how-resilience-and-compassion-can-hold-the-key-to-your-success/
    https://www.flyingsolo.com.au/podcast/how-to-bounce-back-from-burnout/
    I’m sure there are plenty of people in our soloist community who could do with some assistance in building their resilience – perhaps you could submit an article to me with some helpful tips that I could publish to share with our community. It would make a nice introduction to you business.
    Cheers
    Cec

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