Home – New Forums Tell me straight… Logo and website complete, feedback please?

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  • #988125
    fanix
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    I recently completed the logo for my company and then created the some content pages for the website. Its pretty much done now.

    Any feedback? :)

    http://www.finamic.com.au

    #1165753
    Greg_M
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    Not sure if your site just doesn’t like me, or you have a problem.

    First time I hit the link, I got this

    [ATTACH]685.vB[/ATTACH]

    Plus a full stack trace.

    Second attempt I got your home page, but when I hit the link to your about page it broke again.

    Not sure if I fluked it and hit the site while you were deploying or something, or if you have a bug.

    Home page looked ok though.

    Cheers

    #1165754
    fanix
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    I was deploying an update. Try again :)

    #1165755
    Greg_M
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    Much better.

    Not sure I’m keen on your “Finimac’ header, logo thing … a bit busy for my tastes, the rest is good.

    One suggestion. On the contact page your contact form looks pretty average spreading across the whole container at larger screen sizes (Just my opinion).

    See you’re using Bootsrap (looks a little like ‘Flatly’ maybe?), great gadget, especially for non designers like me.

    Cheers

    #1165756
    bb1
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    I keep getting runtime errors

    #1165757
    Anonymous
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    Hi Finamic,

    To get the best from your review, please have a quick thread through of the guidelines above and then ‘copy and paste’ the following questions into your post, along with your responses:

    1. What needs reviewing? (i.e. logo, website, idea etc…)
    2. What does your business do?
    3. Who is your target market?
    4. What specific concerns do you have?

    The more effort you put into your post, the more meaningful the feedback will be.

    Good luck,
    Jayne

    #1165758
    bb1
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    A couple of comments:-

    * Typo on home page
    * I click on say SEo on your home page, it just send me to the Service page, which has exactly the same info, your either need to tell more of your story, or don’t tell it on the home page.
    * When I click on say SEO or Consulting on the Services page, it send me to a page which tells me absolutely nothing, Dont send me there if it doesnt add any value. I look at that and think do I want this mob touching my web site, NO
    * I very much like that you have names on your about us or contact pages, a personal touch for me, I for one and others I know will not deal with anonymous people.

    Bert

    #1165760
    JohnW
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    Hi Finamic,
    I will let others comment on design issues. I’ll focus on your words…

    I understand that this is an early stage site but at this point you don’t have a coherent message that evolves in a logical way.

    Your Home Page features:

    • Consulting
    • SEO
    • Mobile Development
    • Solutions for financial institutions

    There is no consistent theme here.

    “Consulting” talks about a mix of totally unrelated services.
    “SEO” is yet another unrelated service.
    “Mobile” repeats what you have said under “consulting”.

    When people go to your About or Services page, there is nothing offered to support your expertise in your major services.

    IMHO, you are mixing up what you do with who you want to do it for.

    Start with your target customer.

    If it is financial institutions, start by talking to them.

    Then talk about the services you offer them.

    On your About Us page, talk about your experience relevant to these types of clients.

    I humbly suggest you need a lot more info on your site to support your service expertise and target customers.
    Regs,
    JohnW

    #1165761
    Craig_Longmuir
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    move the home to the right with the other navigation and put your logo where the home is now…no need for the big logo on the homepage…

    #1165762
    Divert To Mobile
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    Hi Finamic,

    Good looking site, I love the colours.

    Steve

    #1165763
    Mirella Vertigo
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    Hi guys,

    Congrats on launching your website!

    The colour scheme is great and I like that you haven’t used a standard corporate blue. The greens are fresh and creative, which helps in making your brand identity stand out from your competitors.

    In regard to the logo, it is quite confusing and reads as “Finamlc”. It is also too busy with the gradient bars, arrows, dots, and different thickness of the letters. A great way to test the readability of a logo is by shrinking it down to 2cm width and seeing how much detail it retains. Because there is so much going on here, the elements will blend into each other and your logo won’t be effective. On the other hand, the logo does not need to be the size that it currently is on your site. Your content is what you are showcasing here, and that is what should draw people’s attention to your great services.

    I noticed that the original file size of your logo is much larger than what is on your site, and the roughness of the letters, especially around the curves, is an example of loss of detail when making it smaller.

    If you wanted to clean up the design, my suggestion would be to remove the vertical arrows and gradient bars, and use a cleaner font. Keep the lighter green circles you used to dot the letter “i”, because that way you can still retain your colour scheme, and use the green as your secondary colour across other branding materials, such as icons and social media. Again, I really like the colours you have chosen and I feel you can use them to your advantage beyond more than just being aesthetically pleasing.

    Keep everything simple. With any kind of design, the simpler it is, the more timeless it has the potential to become.

    I hope this helps. Apologies for the essay!

    Mirella

    #1165764
    Ben @ Coolerz
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    Hi there,
    You page looks great!
    Just noticed something and it may be covered above … On the services page, it mentions mobile development twice at the bottom. I’m sure you’re already on to this but thought I’d point it out.
    Good luck!
    Ben

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