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Up0
Trying it out.
Up0Thanks for the reply guys – apologies for not getting back earlier!
Back in late December, I stepped back and reviewed the product offering and made a decision to simplify it a lot and focus on doing less but doing it better. Over the past couple of weeks, I’ve reworked things so that we now focus just on customer testimonials. It works like this:
1. Customer installs widget on their website (just include javascript snippet)
2. The widget displays two badges, one which says ‘Write a Testimonial’, and the other says ‘View Testimonials’.
3. Once testimonials have been created, they can be shared via facebook, twitter, google, linked in. If someone sees the testimonial on these networks and clicks on it, they are directed back to the original website and the testimonial displays as a modal overlay.The pitch is that testimonials are a really effective way to increase sales conversion as people tend to put a lot of weight on what other people think when they make purchasing decisions. The value proposition of our offering is that we’re making it really simple to get customers writing testimonials, display them on your website, and amplify the audience across social media.
It’s not a space that’s free of competition by any means. However, there is a lot more focus on ‘Product Review’ type offerings, which are better suited to websites doing e-commerce sales. I’m hoping that there is a vast number of web sites where the business is more service based than product.
Thanks again for your time, please checkout the website if you can, and I’ll be sure to keep a more frequent eye on the forums
Joe
Up0I’m a HUGE fan of testimonials. Such a powerful business tool. Checking it out now
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