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  • #990265
    petsit
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    HI,
    I am looking for new ideas for a pet sitting and dog walking, new business been operating for 4 months in brisbane. I have face book, twitter, google+, google places, bing , local listing has been done, letter box drop local area with business cards, send emails to local pet business, visited local pet businesses, sign on car, website.
    making flyers presently,
    I am Lost is there any other marketing ideas that I need to get new clients that does not cost a lot of money.
    Any help :)

    #1176159
    MD Clean
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    1. Gumtree
    2. Ask Existing Clients For Referrals
    3. Breed Clubs eg Staffy Club
    4. Leave Flyers, business cards at dog parks
    5. Get known on Dogsonline
    6. Facebook advertising – about $2 per day
    7. Get bandanna’s made with your name and contact details…put them on the dogs when you walk them.
    8. Eventually, do a behaviourist course to set yourself apart.
    9. Drop some flyers to 10 houses. north, south and across the road from existing clients houses.

    #1176160
    petsit
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    MD Clean, post: 205068 wrote:
    1. Gumtree
    2. Ask Existing Clients For Referrals
    3. Breed Clubs eg Staffy Club
    4. Leave Flyers, business cards at dog parks
    5. Get known on Dogsonline
    6. Facebook advertising – about $2 per day
    7. Get bandanna’s made with your name and contact details…put them on the dogs when you walk them.
    8. Eventually, do a behaviourist course to set yourself apart.
    9. Drop some flyers to 10 houses. north, south and across the road from existing clients houses.

    Thank you,
    I really appreciate your marketing help :) you have some great ideas I will use

    #1176161
    bb1
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    MD Clean, post: 205068 wrote:
    9. Drop some flyers to 10 houses. north, south and across the road from existing clients houses.

    Repeat this one every 4 weeks or so, people like to see regular flyers. You could even have on your flyer that you are currently servicing a local client (dont say who)

    Also for this service I have seen good uptake from an ad in the local milkbar/general store type window

    #1176162
    mypresences
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    hi petsit … its good that you have done the groundwork and covered a lot of bases hopefully they will start to pay off and are helping to build your brand locally.

    How do you go when people enter a local intent search into google? Eg. pet sitting carindale, dog walking carindale for the areas you cover?

    Are you appearing? Do you appear in the local 7 pack on the first page?

    If not then I would look at bolstering your local SEO by building more and better local citations.

    Getting into that 7 pack could make a big difference and it is free once you have laid the groundwork.

    Cheers,
    Paul.

    #1176163
    KidsActivitiesDelivered
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    Could you partner up with a dog grooming business and run a competition with the prize a free grooming/one night fee dog sitting?

    With the fliers find the ugliest dog photo ever and make them look like “lost dog” fliers but have underneath ‘we love to look after all dogs’ or something witty.

    Also along those lines you could have a few of the ugly dog photos around your area near shopping centres and things and pop on your social network whoever finds the dog wins a doggy prize.

    #1176164
    TheGoldenGoose
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    Get your website cranking with some fabulous keywords if you haven’t already – don’t underestimate the power of SEO :)

    #1176165
    IncredibleCo
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    Before you do any marketing it might be wise to see if pet sitting and dog walking is a viable form of income in your area.

    Are there lots of dog owners with the income to pay for sitting / walking that are too busy to do it themselves but value the service?

    Best – Phil.

    #1176166
    AlexZooPD
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    MD Clean, post: 205068 wrote:
    1. Gumtree
    2. Ask Existing Clients For Referrals
    3. Breed Clubs eg Staffy Club
    4. Leave Flyers, business cards at dog parks
    5. Get known on Dogsonline
    6. Facebook advertising – about $2 per day
    7. Get bandanna’s made with your name and contact details…put them on the dogs when you walk them.
    8. Eventually, do a behaviourist course to set yourself apart.
    9. Drop some flyers to 10 houses. north, south and across the road from existing clients houses.

    As a Turbo-charger for point no. 2 – ‘Asking existing clients for referrals’

    This is how I get most of my new business:

    Ask for referrals but give them a GREAT incentive for referring you business (make them work for you)

    As an example, I offer to do my clients SEO for free, if they can refer me 3 paying clients.

    Maybe you could offer your clients some type of similar deal for referring you a couple of new clients? This would work great in your area – pet owners are often very friendly with other pet owners!

    #1176167
    MikeDav
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    Hi Petsit,

    I would suggest paying for Google adwords for a month or so and then using the data that you get to create a targeted SEO campaign.

    With adwords you can define geographically who you want to target so you can keep it quite limited to the suburbs that you service.

    In your industry adwords would be relatively cheap and would at least give you an idea of how many people are searching and what they are searching for.

    #1176168
    AlexZooPD
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    • Total posts: 6
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    MikeDav, post: 206640 wrote:
    Hi Petsit,

    I would suggest paying for Google adwords for a month or so and then using the data that you get to create a targeted SEO campaign.

    With adwords you can define geographically who you want to target so you can keep it quite limited to the suburbs that you service.

    In your industry adwords would be relatively cheap and would at least give you an idea of how many people are searching and what they are searching for.

    MikeDav,

    No need to pay to find that data out, just search through the Google Keyword Planner tool! gives you data on how many people are searching for certain keyword phrases, and you can geo-target it to!

    Free to use, all you need is a gmail account:

    https://adwords.google.com/KeywordPlanner

    #1176169
    Stephen Mayall
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    • Total posts: 20
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    petsit, post: 205060 wrote:
    HI,
    I am looking for new ideas for a pet sitting and dog walking, new business been operating for 4 months in brisbane. I have face book, twitter, google+, google places, bing , local listing has been done, letter box drop local area with business cards, send emails to local pet business, visited local pet businesses, sign on car, website.
    making flyers presently,
    I am Lost is there any other marketing ideas that I need to get new clients that does not cost a lot of money.
    Any help :)

    Are there any Facebook groups relating to dogs, or pets in and around Brisbane? might be worth checking out.

    What about other Dog boarding and Kennels?

    Are there any parks that you can walk digs in your area that have cafes in them? I know there’s one by us and all the dog owners congregate there on a Sunday this could be a good place to place cards and flyers.

    What about dog training companies/ businesses? might be worth talking to some locally to see if they would tell their clients about you if asked or hold your cards etc

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