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  • #995430
    MWLWeddings
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    Hi, I’m new to e-commerce and have set up my site but have no customers yet. I’m interested in any feedback offered, please. Still early days and I know it takes time, but I’m ready to tweak where needed. I also welcome any tips on getting noticed. I have Facebook, Instagram and Pinterest accounts, so aware of using social media for low-cost marketing. Thanks for your help in advance – very much appreciated!
    Bottom line: If you were getting married, would you use this site?
    http://www.madewithloveweddings.com.au

    #1201847
    Integritaswebdesign
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    • Total posts: 4
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    Hello MWL Weddings, the foundations of getting the right kind of visitors to your site will come through organic growth for the search engines, this can be obtained through search engine optimisation, however, this can be time and resources intensive. Unless you know a very good friend who can perform seo for you at no cost. The other option is to run Google Adwords, or their range of Ad products such as remarketing, display, mobile, shopping etc. This is on a pay per click basis and you will need to invest. Social Media also provide a paid per visit solution. So overall, if you want relevant traffic that will convert for you. You will need to engage a paid solution. That’s if you want sales right away. Other wise the organic wait can be a long and costly process.

    Hope that helps.

    Regards

    #1201848
    Easysmb
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    • Total posts: 84
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    Hi Helen,
    For an ecommerce site, there are too many details.
    1. Need to add secured connections and security certificate.
    2. As you mentioned social media will be important, that is a long term work.
    3. Blogging of wedding ideas might help.

    To define your SEO or content driving organic traffic, you need to define who is your potential customer? The DIY wedding people? If so
    1. It takes ages for those DIYer to select items, to offer certain theme package might be easier for DIY to add on or take off items. Just my thinking.

    Overall website looks good for me, but I might not be target, :)

    Good luck

    #1201849
    Greg_M
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    Sorry, your site doesn’t do anything for me (but no one want’s to marry me either).

    It’s got the look and feel of a very dated shopping cart theme. Is that enough in a very competitive space?

    At a quick glance, you also have some technical errors on some pages which make it look a little unprofessional imo e.g.click the “themes and styling” link and there’s the code for an image but no image.

    Also I’m not sure why, but your unique Google analytics “key” is sitting in plain view in the top left hand corner of the page, and judging by it’s poor alignment it shouldn’t be there.

    Hopefully some of the ecommerce guru’s might come on board with some more useful tips.

    Good luck with it.

    #1201850
    MWLWeddings
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    • Total posts: 6
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    Greg_M, post: 239334, member: 38207 wrote:
    Sorry, your site doesn’t do anything for me (but no one want’s to marry me either).

    It’s got the look and feel of a very dated shopping cart theme. Is that enough in a very competitive space?

    At a quick glance, you also have some technical errors on some pages which make it look a little unprofessional imo e.g.click the “themes and styling” link and there’s the code for an image but no image.

    Also I’m not sure why, but your unique Google analytics “key” is sitting in plain view in the top left hand corner of the page, and judging by it’s poor alignment it shouldn’t be there.

    Hopefully some of the ecommerce guru’s might come on board with some more useful tips.

    Good luck with it.
    Hi Greg,
    Thanks for the feedback. I’ve removed the google analytics code – I thought that seemed weird sitting there. I’ve also amended the “Themes & Styling” page as you mentioned.

    #1201851
    MWLWeddings
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    • Total posts: 6
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    markmcilroy, post: 239335, member: 80230 wrote:
    Hi,

    I had a good look at your website and I thought it looked fine.

    There are a few points to mention. As noted above there is a numeric code in the top left corner of your front screen so you should remove that.

    A lot of the pages show links to other suppliers, I assume that you will get a commission if a customer clicks on these links and buys something, but this might be a relatively small amount so you might need to consider stocking more products yourself.

    Facebook is good but I think that you will probably have to try online advertising of various kinds to get some customers.

    Good luck with your venture.
    Hi Mark
    Thanks for the feedback. I’ve removed the Google Analytics code that was sitting in the corner. As for the links to other suppliers, I’ve set up some affiliate marketing relationships so if my customers can’t find what they need on my site (I can’t supply everything myself, particularly other services), at least I can obtain a commission if they click through and purchase. I’ve chosen companies that aren’t really in direct competition with myself. Thanks again for taking a look.

    #1201852
    MWLWeddings
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    • Total posts: 6
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    Easysmb, post: 239329, member: 80732 wrote:
    Hi Helen,
    For an ecommerce site, there are too many details.
    1. Need to add secured connections and security certificate.
    2. As you mentioned social media will be important, that is a long term work.
    3. Blogging of wedding ideas might help.

    To define your SEO or content driving organic traffic, you need to define who is your potential customer? The DIY wedding people? If so
    1. It takes ages for those DIYer to select items, to offer certain theme package might be easier for DIY to add on or take off items. Just my thinking.

    Overall website looks good for me, but I might not be target, :)

    Good luck
    Hi,
    Thanks for the tips – I’ve taken them onboard – food for thought! I’ve also considered blogging but haven’t had the time yet. It will definitely be one of my strategies.

    #1201853
    Mischelle
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    • Total posts: 805
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    Hi Helen,

    Welcome and well done on starting your adventure. :) Now done to the nitty gritty. Please don’t be offended at all, just trying to help.

    1. You must get your SSL installed on your cart ASAP.
    2. What eCommerce platform are you using?
    3. DIY Weddings page – you need to use some refine search categories. DIY Weddings are becoming bigger and bigger every year, so you really need to sell this section and just having all the items under one category is hard to search through.

    I agree with Greg on the overall look, but I am not a fan of boxed layouts, but that is a personal opinion.

    Maybe you should look at the website below for some category ideas, as this is the easy way for your client to navigate around your site.

    https://www.wholesaleweddingsuperstore.com.au/

    It’s really important your clients can get around your site easily and find the products they want. I am struggling to find things on your site, for example – If I was looking for wedding reception candles I do not know if they are there or not.

    So overall, good, but I think a revisit of your categories might be in order to improve your site from a visitor point of view.

    I will leave the SEO and blogging comments up to the specialists on here.

    Cheers
    Mischelle

    #1201854
    MWLWeddings
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    • Total posts: 6
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    Mischelle, post: 239355, member: 60404 wrote:
    Hi Helen,

    Welcome and well done on starting your adventure. :) Now done to the nitty gritty. Please don’t be offended at all, just trying to help.

    1. You must get your SSL installed on your cart ASAP.
    2. What eCommerce platform are you using?
    3. DIY Weddings page – you need to use some refine search categories. DIY Weddings are becoming bigger and bigger every year, so you really need to sell this section and just having all the items under one category is hard to search through.

    I agree with Greg on the overall look, but I am not a fan of boxed layouts, but that is a personal opinion.

    Maybe you should look at the website below for some category ideas, as this is the easy way for your client to navigate around your site.

    https://www.wholesaleweddingsuperstore.com.au/

    It’s really important your clients can get around your site easily and find the products they want. I am struggling to find things on your site, for example – If I was looking for wedding reception candles I do not know if they are there or not.

    So overall, good, but I think a revisit of your categories might be in order to improve your site from a visitor point of view.

    I will leave the SEO and blogging comments up to the specialists on here.

    Cheers
    Mischelle

    Hi Mischelle

    Thank you for your comments – and definitely no offence taken at all. I value any feedback I can get. It’s great to have real feedback from total strangers rather than the “wow, it looks great!” comments you from family & friends.
    I’ve taken your ideas on board and will work to make my site more user-friendly. Thanks again for taking the time :)

    #1201855
    ckgdesign
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    • Total posts: 48
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    In my opinion, the site looks kinda cheap. For a wedding, people want to feel special and when a premium price is involved, the design should follow suit.

    It looks like you got a bunch of stock images, haven’t resized images properly, looks 10 years old, etc. It’s so important to convey a particular message and this is your store front. To me, it conveys cheap, slightly untrustworthy and not really ‘made with love’ like the name of your company suggests.

    Sorry for being kinda brutal from a design point of view, but.. it’s really not great.

    #1201856
    Mischelle
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    • Total posts: 805
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    Hi Helen,

    I see you have added more categories under the DIY tab, excellent. As you build your product range you will start to fill these up with more products.

    I have one more suggestion – as per the page below, can you change the image and text beside it. I suggest the title, with a small paragraph below or next to it and then straight onto items for sale default in grid format to maximise your products (I have created and uploaded an example for you). The products are down the page too far and the blue box isn’t very attractive

    [ATTACH=full]1284[/ATTACH]

    SUGGESTED LAYOUT

    [ATTACH=full]1285[/ATTACH]

    #1201857
    J.Zkan
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    • Total posts: 87
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    Hi,

    Your website lacks design in my opinion. It didn’t draw me in to further investigate what you have to offer. Looks to plain and boring, compared to other sites i just looked at.

    I just showed my wife to see what she would think of the website, she told me it looks like it’s for elderly people.

    If i was 20 years old and i was planning my wedding, would i use this website? No.

    Please don’t take any offence, just my honest opinion.

    I used your website to check any errors an the following popped up.

    Optimize images
    -Minify JavaScript
    -Minify CSS
    -Minify HTML

    #1201858
    J.Zkan
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    • Total posts: 87
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    Also a Blog page would be great. I just looked at your Facebook page and you are linking ideas and tips from other websites. Why not create a Blog, write your opinion and share it on your Facebook page through your website? I heard this is great for SEO.

    As i search Google for “Online wedding supplies” This website pops up. http://www.weddingstar.com.au/

    Looks clean and simple, with a great design. Would i use that website? Definitely.

    #1201859
    Mischelle
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    • Total posts: 805
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    J.Zkan, post: 239473, member: 85132 wrote:
    Also a Blog page would be great.
    As i search Google for “Online wedding supplies” This website pops up. http://www.weddingstar.com.au/

    I agree with JZkan that the Wedding Star website is the way to do an excellent wedding site, it’s elegant and simple and it really show cases the products.

    Elegant is the catch word here, most girls love elegant when they are looking for wedding items, as long as the price is affordable. :) Champagne taste beer budget :)

    Helen – what eCommerce platform are you using? You could easily adapt your theme to upgrade the look to make it really shine.

    #1201860
    LayeredPixels
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    • Total posts: 12
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    Hi JZkan

    That suggestion above, the Wedding Star website would be a good design idea to start with, it looks really good and is up to date with 2016 trends

    for selling online, you can’t been WordPress + Genesis + Woocommerce

    a winning combo that will give you the edge you need.

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