Home – New Forums Tech talk New website – advise needed

  • This topic is empty.
Viewing 13 posts - 1 through 13 (of 13 total)
  • Author
    Posts
  • #978801
    Trendy Market
    Member
    • Total posts: 11
    Up
    0
    ::

    Hi Guys,

    I’ve just started up a new website http://www.trendymarket.com.au and I’m a bit lost with its optimisation.

    Frankly speaking I don’t know where to start…

    The website is a marketplace for upmarket handmade jewellery, bags, gifts etc.

    It’s been indexed by Google but I need some advise in relations to keywords, ranking, PPC…

    I’ve contacted some professional SEO companies but their offers are beyond my budget. And anyway there are so many on the market that it would be hard to choose the most credible one.

    I’d appreciate your help and any feedback in regards to my website.

    Cheers,
    Magdalena

    #1109614
    sam_leader
    Member
    • Total posts: 660
    Up
    0
    ::

    Hi Magdalena,

    Welcome to Flying Solo’s forums! There are no shortage of SEO experts that frequent here so I’m sure you’ll get some guidance from them.

    In the meantime it may be worth browsing this section http://www.flyingsolo.com.au/forums/search-engines-etc/ and here are some articles that may help: http://www.flyingsolo.com.au/technology/seo-techniques and this http://www.flyingsolo.com.au/technology/sem-strategies

    Good luck,

    Sam on behalf of the FS team

    #1109615
    Ally M
    Member
    • Total posts: 13
    Up
    0
    ::

    Hi Magdalena,

    I have seen some great results with Talk About Creative, if you haven’t already give them a try. Its hard to know whether they would be suitable with your budget but they have a very informative website which you might find helpful.

    All the best
    Ally

    #1109616
    HansonBro
    Member
    • Total posts: 8
    Up
    0
    ::

    Hi Magdalena,

    That’s a great site and you have there and you have already ticked off many the ‘SEO fixes’ already. I thought I would point out a few areas of improvement.

    There are a few hard-to-fix issues like your URL structure, search engines prefer keyword-based URLs so

    would be better than the existing

    .

    Another one is your page titles and meta descriptions. Check this search result of one of your products https://www.google.com.au/#hl=en&output=search&sclient=psy-ab&q=Trendy+Market+-+Bags%2C+Satchel&oq=Trendy+Market+-+Bags%2C+Satchel&gs_l=hp.3…1748.3600.0.3960.2.2.0.0.0.0.379.605.2-1j1.2.0…0.0.i-yFhVebg_8&pbx=1&bav=on.2,or.r_gc.r_pw.r_cp.r_qf.,cf.osb&fp=853bac6d7e512bb7&biw=1366&bih=607. Search engines place a lot of emphasis on page titles. They should include core keywords, be unique, trigger clicks and be relevant to the page. For example “Buy Designer Satchel Bags from Trendy Market” would be a better title. Meta descriptions are there to describe the page and to entice clicks. At the moment there aren’t any so Google picks up any text on the page it thinks is descriptive.

    My tip for you would be to start off with working on a couple of low hanging fruit – easy-to-fix things. Things you can action straight away:

    – Search engines need a bit of text based content to understand your products, so add an intro paragraph, (can also be below the fold if you don’t want to push down your content) to your category (eg bags) and sub-category (eg satchels) pages. At the moment these pages are very scarce and image driven. Add a bit of text so that search engines can better understand what the page is about.

    Backlinks act as votes and the more votes you get the better. Reach out to your ‘suppliers’ and ask for a link back to your site. I just checked a few and eg foliklo.com has a partner page, reach out to them and ask for a link

    Use your blog to attract links and social shares. Get your blog going – regularly blog about your industry, your products, fashion trends – whatever it may be. Then socialise your blog posts on twitter, fb, pinterest (already set up – great!) and link back to your blog post.

    Oh I almost forgot. Last week Google published a SEO for beginners video, very top level but it’s worth checking out: http://googlewebmastercentral.blogspot.com.au/2012/06/seo-essentials-for-startups-in-under-10.html

    Cheers
    Matt

    #1109617
    Trendy Market
    Member
    • Total posts: 11
    Up
    0
    ::

    Hi Sam, Ally and Matt,

    thank you so much for your help!

    Sam,
    thanks for the links.
    I’ve been reading articles and forum posts but it’s still too hard for me to fix everything by myself.

    Ally,
    thanks for recommending this website. I think I’ll get in touch with them.

    Matt,
    thank you for your tips. They are great and very helpfull. I didn’t expect such a detailed analysis :-), so once again thanks for that.

    Cheers,

    Magdalena

    #1109618
    Shane Walker
    Member
    • Total posts: 129
    Up
    0
    ::

    Hi Magdalena!

    On-page SEO can be a little daunting especially when you’re just starting out. With respect to your concern, I am assuming that you have done the correct keyword research and you already know what it is that you want to optimise. The next important thing is to have your keywords in your page title and meta description. If ever possible, place it in your h1 header pertaining to a particular page that you want to rank for.

    If you haven’t done any proper keyword research, I suggest you use “Market Samurai”. It is a free downloadable tool that will give you an idea about the density, value, and competition within a particular keyword. Don’t just go with a keyword search number without checking the strength of the competition. It’s got nothing to do with how many people are competing. What you have to focus in analyzing is the strength of the top 10 leaders in your desired keyword.

    If you got further questions or anything that you want to know, contact me at http://rapidseoexpert.com.au/.

    Regards,

    #1109619
    IncredibleCo
    Member
    • Total posts: 406
    Up
    0
    ::

    Hi,

    First impressions of your website were that it looked quite nice and seemed easy to use. But then I noticed that a lot of your categories had no items in, you should remove those for now as it looks novice. I also noticed that I could only purchase 1 of any item, there was no option to add more than 1 item to the cart. When I went to pay I was asked to setup an account first. These things always put me off buying things. Combined I would say you need to work on the functionality of your shop first before bothering with SEO.

    Best wishes – Phil.

    #1109620
    Trendy Market
    Member
    • Total posts: 11
    Up
    0
    ::

    Thanks Terence, Shane and Phil.

    I’ve done some keyword research but will have a look at this tool recommended by Shane as well.

    As far as adding more items to the cart is concerned, all products on my website are one-off, so it’s not possible to buy more than 1 :-).

    And I’m currently working on the process of buying without registration as someone else pointed it out in another topic on this forum.

    Anyway, thanks for all your comments and tips.

    Magdalena

    #1109621
    Vilson
    Participant
    • Total posts: 184
    Up
    0
    ::

    Hi Magdalena,

    Please check our Packages, it is design for small businesses.

    Thanks,
    vilson

    Create Online Test or Quiz on ScoreBell
    #1109623
    John Romaine
    Participant
    • Total posts: 1,108
    Up
    0
    ::
    Trendy Market, post: 121987 wrote:
    I’ve contacted some professional SEO companies but their offers are beyond my budget.

    What is your budget?

    #1109624
    bradzo
    Member
    • Total posts: 335
    Up
    0
    ::
    HansonBro, post: 122069 wrote:
    Hi Magdalena,

    That’s a great site and you have there and you have already ticked off many the ‘SEO fixes’ already. I thought I would point out a few areas of improvement.

    There are a few hard-to-fix issues like your URL structure, search engines prefer keyword-based URLs so

    would be better than the existing

    .

    Cheers
    Matt

    Ah! It looks like PHPProBid raises its ugly URL head again. :)

    Here’s an item on their demo site without their so-called “Search Engine Friendly Links (mod-rewrite)”:

    http://www.phpprobid.com/auction-software-demo/auction_details.php?name=lg-led-4k-ultra-hd-3d-smart-tv-65&auction_id=10469

    And here’s the same item with that turned on:

    http://www.phpprobid.com/auction-software-demo/lg-led-4k-ultra-hd-3d-smart-tv-65,name,10469,auction_id,auction_details

    So without changing the auction_details.php file (probably ionCube encoded!) to generate a nicer URL structure, the only other way is to install a mod:

    http://www.mods4u.com/SEO-FRIENDLY-URLS,135.html
    $9.99 USD

    Funny how the mods4u site isn’t using it! :)

    Cheers
    Brad

    #1109625
    Anonymous
    Guest
    • Total posts: 11,464
    Up
    0
    ::

    Hi all,

    Just a quick heads up that this thread was started over 12 months ago, and was reopened by someone acting outside our guidelines. I suspect the original poster has moved on from these issues now.

    Cheers,
    Jayne

    #1109626
    bradzo
    Member
    • Total posts: 335
    Up
    0
    ::

    Sorry Jane
    I didn’t even see that!

    The website is still active though, and the URL’s still have comma’s in them…
    :)

    Cheers
    Brad

Viewing 13 posts - 1 through 13 (of 13 total)
  • You must be logged in to reply to this topic.