Home – New › Forums › Marketing mastery › Offer FS: An interview with your startup
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January 17, 2013 at 11:10 pm #981443Up::0
Hi soloists,
One of the most common themes I see written about in these forums is how hard it is to get exposure and to get people talking about your startup early on.
Often blog writers want to see where else you have been published before they will accept guest posts.
So here is my offer, it’s kind of an experiment – which I hope will generate positive things for you. I’ll ask you some questions about your startup over email or on the phone, and then write up a blog post to be featured over the next few weeks on my personal blog.
How to get written up
Reply to this post with:1. A link to your website
2. A one paragraph (tops) pitch on what your company is.for those not comfortable posting in this thread. Contact me via my FS profile.
I’ll personally ensure I contact everyone to let them know whether I’m writing an article about them or not.
The Conditions
Here are the conditions.I’ll only write about three startups. I’d love to write about every startup, but I must put limits on this.
Your startup will be selected based on your pitch. You don’t need to have traction or be successful. In fact the point of this whole exercise is to give someone a leg up when starting their business from scratch.
Just to make it clear, I’m not asking for any payment. It’s an experiment. Where I am learning about how to write a positive article about other companies for my audience and the company is getting exposure in return.Cheers,
Jervis
January 17, 2013 at 11:18 pm #1130474Up::0Hi Jervis,
It might help if you share your blog address, so people can see the kind of exposure they will likely be getting – just a thought for you
January 18, 2013 at 1:35 am #1130475Up::0Thanks for the offer!
1. A link to your website:
2. A one paragraph (tops) pitch on what your company is.
Master Parts offers quality, branded parts for Porsche and MINI enthusiasts. Being Australian based means that owners of these marques have a local alternative to US and UK based providers. Above all, the focus is on delivering outstanding customer service. Customer testimonials are evidence that this is not just lip service.
January 20, 2013 at 3:13 am #1130476Up::0Hi Jervis,
That is a great offer & I would love to be involved.
In December I launched my business Virtual Drafting Assistant. Here is the link to the site http://virtualdraftingassistant.weebly.com
Virtual Drafting assistant offers an outsourcing solution to architects, interior designers, building designers, developers and builders. I mainly target small to medium sized offices that have fluctuating work loads. I take on work during their busy periods or assist them to take on additional clients without the need to hire permanent staff.
Thanks again,
Tweeddrafting
January 20, 2013 at 8:39 am #1130477Up::0Hi Jervis,
What a great offer!
Could you please provide the link to your blog and some background information about you before I submit my pitch?
Thank you in advance!
Regards,
MelJanuary 20, 2013 at 11:23 pm #1130478Up::0Hi Jervis,
I’ll second AgentMail’s suggestion of giving us a look at your blog. And maybe a bit about you on your FS profile?
I am in startup mode. Still writing up the business plan in fact! But actively seeking small business people who I can help in return for using them as case studies. They get a free consultation, I get a story and, if they like, a testimonial.
I help small business owners change the behaviour of their team members to be more productive and engaged. My background is in the science of learning and motivation. I have many years of experience persuading wild animals to cooperate using these techniques. Bringing these insights to your people and your workplace allows them to choose better ways of interacting and implementing.
My website is:
http://marra-apgar.comJanuary 20, 2013 at 11:50 pm #1130479Up::0Apologies for not posting a link to my blog:
jerviswhitley.com
I’ll be putting the articles on there. A little about me:
I’m a power systems engineer (think Wind Farms and Power Stations) based in Melbourne, but since I started my own (small) engineering consultancy I’ve been interested in other start ups and the difficulties we face in being seen and heard when no one knows you from a bar of soap. That is what I write about.
Cheers,
Jervis
(edit) I’ll let this run until Wednesday and contact everyone then. Then do some interviews later this week and over next week.
January 21, 2013 at 4:55 am #1130480Up::0Hi Jervis.
I say, all publicity is good publicity, and if I can link myself to your blog, and vice versa, all the better!!
My website address is:
BV International is a consultancy that aims to assist small business owners to connect or reconnect with their vision for their business, to develop goals to achieve that vision, and to assist in implementation of those goals. Many small business owners have no interest in being the biggest or the best, but all small business owners are interested in making sure they are using their resources to their best advantage!!
Looking forward to discussing further with you over the coming days!!
Cheers
Bree Vreedenburgh
BV InternationalJanuary 22, 2013 at 9:57 pm #1130481Up::0Hi all,
I’ve written up part one of the experiment here:
http://jerviswhitley.com/the-benefits-of-good-branding-with-divert-to-mobile/
Steve was great to chat with. I don’t think either of us knew how it would turn out. What do you think?
Cheers,
Jervis
P.S I’ll get in touch with everyone this evening.
January 23, 2013 at 10:44 am #1130482January 29, 2013 at 1:24 am #1130483Up::0James from Master Parts agreed to be interviewed:
http://jerviswhitley.com/increase-sales-offer-an-amazing-guarantee/
It’s titled: “Insomnia Sells” (Thanks James) and James shares about how to make an amazing guarantee for your business that will increase your buyer’s confidence.
Soloists what do you think? If anyone else is keen to tell their story send me a message through my profile.
January 29, 2013 at 2:27 am #1130484Up::0This is going back at least 5 years but i remember listening to a cause study of a car dealer that offered an unconditional 30 day money back guarantee.
Result:
1. business quadrupled
2. Average of 8 returns a month with 5 request for upgrades.
Have to be careful with the execution though. It works great for the affluent market and terribly with the el cheapos.
I’ve seen service industries get burnt because they offer a great guarantee but compete on price.
I see smart consultants offer a performance guarantee e.g if you do everything we ask you to do and if you don’t achieve
in X months, you will get your money back + $XXXX for your trouble. This weeds out the tire kickers.
Jervis, post: 149158 wrote:James from Master Parts agreed to be interviewed:http://jerviswhitley.com/increase-sales-offer-an-amazing-guarantee/
It’s titled: “Insomnia Sells” (Thanks James) and James shares about how to make an amazing guarantee for your business that will increase your buyer’s confidence.
Soloists what do you think? If anyone else is keen to tell their story send me a message through my profile.
January 29, 2013 at 11:32 am #1130485Up::0Khalid Adam, post: 149160 wrote:Have to be careful with the execution though. It works great for the affluent market and terribly with the el cheapos.Good point here Khalid. I agree with your argument that a guarantee could ruin a business if executed poorly.
I’d take a quadrupling of sales any day of the week, see you later, I’m off to go re-word my guarantee
January 30, 2013 at 5:12 am #1130486Up::0eStrategyPro.com, post: 0 wrote:You need a domain for your business so that it will look more professional. .Domains are quite cheap (relative to other things in business) – So I’d second that advice.
eStrategyPro – Do you know if weebly provide a redirect for traffic if you shift the site to your own domain?
January 31, 2013 at 3:50 am #1130487Up::0I’m happy to be interviewed about any of my start ups.
Warcom, Insiteful, Warcom Logistics, Z3RO, Modbec … and the rest
– Paul.
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