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  • #992808
    JimmyD
    Member
    • Total posts: 23

    Hey Guys,

    I have been learning so much about SEO over the last year and I want to thank all the people who comment in this forum because I continue to learn just by reading your elaborate replies to many of the questions in here.

    I often think WOW that is a golden nugget of information and write that down. But I am going to ask more directly about how you got your head start in SEO and how you learnt. There is no university degree in SEO and even if there was I doubt they would be able to keep up with ever changing trends.

    I have 3 questions.

    1. What are your favourite SEO resources?
    2. What are your must have SEO tools
    3. Are you self taught?

    Thanks in advance for any replies.

    My personal responses to the questions.

    1. Backlinko and QuickSprout are my favourite blogs to read in regards to SEO
    2. I got comfortable with SEMrush for keyword research and I find myself using that a fair bit. Also Google Webmaster Tools and Screaming Frog to identify any quick wins.
    3. I am self taught and I have taken the SEO That Works course run by Brian Dean from Backlinko.

    I don’t have to run any monthly reports because I am in house SEO and usually just give analytical breakdowns but I am also curious to know what tools you use for reporting.

    Lets have a discussion, share the knowledge and help each other out. If anyone ever wants to have an SEO binge I am always open to a Skype call as well.

    #1188290
    Perry Bernard
    Member
    • Total posts: 4

    Hey Jimmy,
    1. Rustybrick (Barry Schwartz) Youtube channel, Google+ communities like SEO Panel and Cranked SEO
    2. Google Search Console, (comprehensive user guide here)
    3. Nobody can teach themselves SEO – everyone learns from others. That said, I have never studies it but learn like a sponge from reading and listening to others’ work, plus carefully studying data over and over again.

    Perry B
    Cranked SEO Personal Trainer.

    #1188291
    JimmyD
    Member
    • Total posts: 23

    Interesting list Perry, thanks for the feedback I will check all of these resources out.

    Google + Communities are definitely something I haven’t utilized yet, thanks for making me aware of this missed opportunity.

    I define self-taught as going out and finding the information yourself as opposed to going through an institute or having an agency teach you the ropes.

    #1188292
    kangaroojosh
    Member
    • Total posts: 64

    Hey Jimmy,

    Often SEO is not taught in universities and neither they have any profound degree is because its so dynamic, evolving and does not have any defined rules. People have different approaches to SEO and only ground rules to set are playing ethical and adding value to the internet. Basically, since most businesses are hugely benefited by the search rankings, a professional approach to speed up the process is found beneficial.
    1. What are your favourite SEO resources?
    Not in any order, just what i could remember..
    Note: I wouldn’t say going to all the blogs and forums daily to learn but the best way is to have a good feed reader (i use feedly) and start my day with a coffee browsing the feeds from all these places as a newspaper. if something interesting strikes, click!

    The SEO resources, I regularly refer to are:
    blogs and resources
    Google Webmaster resource Blog (Official)
    Matt Cutts Blog (Google web spam team head)
    Quick Sprout University & Kiss metrics blog (Neil Patel)
    SE round table ( Barry Schwartz)
    Search engine watch & Search engine journal
    Moz Blog Rand Fishkin ( some interesting discussions / case studies)
    cognitiveseo blog (some really interesting case studies)
    SPI blog by Pat Flynn is interesting ( self made online entrepreneur)

    Forums
    SEO chat forums
    moz discussions
    high rankings Forum
    there are many more good forums but are not purely seo though..

    2. What are your must have SEO tools
    This is tricky because people have preferences. But i’ll list good ones i use and i can think of as of now..

    Keyword research / Data / Analysis / strategy
    Google tools for analysis & action
    1. Google webmasters tool – your best friend for seo. Get great insights, communicate with Google, update information. Add / remove pages, websites, sitemaps etc. from Google. Request google to recrawl, set geo targeting, view external links, view internal links, request bad link removal (disavow) etc. Really handy too.
    2. Google adwords keyword too – free tool to do keyword research based on PPC (google adwords) numbers, data, search volume etc.
    3. Google analytics – track your performance, track conversions, set goals, drill down, reporting etc.
    4. Google has many more tools like google zeitgeist / trends, even google suggest can be used like a tool :)

    SEM rush – keyword research / ppc analysis / competition analysis
    Market samurai – keyword research / competition analysis
    open site explorer, Moz pro – profile analysis / local seo (local mainly for US websites)
    Majestic SEO – link / competition / opportunity / trust etc. analysis
    aHref – link / competition / opportunity/ data analysis
    screaming frog – tool to crawl your, status codes etc. etc.
    Google – use google search operators effectively to discover further.
    Serp tracking tools like myseotool / serpfox / serpboox and many free options too (even google webmaster tools shows you keywords positions)
    Algorithm & penalty trackers – mozcast, algoroo, braccuda, fruition etc.

    PS: Also social media and local seo tools do highly contribute to SEO (like mentions, citations, review authority cues etc.) So do research in that direction too..

    3. Are you self taught?
    yes mostly, but I’ve got many mentors and some mastermind groups, forums like these where we help each other sharing what we know. Its an ocean so its a steep learning curve, but most of it works through experiments, so have few of your own playing grounds to try out experimenting stuff..

    Most people working in the SEO industry either start their career in a digital marketing firm or they are self taught digital marketing specialists. I started my digital marketing learning with a hobby blog in 2002 during my school days and it was more focussed towards coding, design, development posts or scribblings that I made for my own references. Then started being motivated seeing the traffic from visitors who found those personal notes useful and this was encouraging to post more. I continued the process and started using different ways to monetize, affiliate marketing and array of stuff which helped me quit my job and work independently few years back. …(more here..). Further it helped me realise, fine-tuning the resources you already have (information) with the power of technically sound SEO will drive many folds of traffic and attention from the right audience. Thats why i found having the SEO knowledge a big time advantage to the normal webmasters. Now I’ll get into the sub questions you have asked. I will try to mention what all i can recollect but am sure there are more to the list.

    These are what all i can think of as of now but am sure there are much more that everyone can contribute and for sure it will help others trying to learn, share and help.. good luck buddy.

    Cheers
    Josh

    #1188293
    JimmyD
    Member
    • Total posts: 23

    Thanks so much for taking the time to write that very detailed reply Josh. Much appreciated. Some great tips and resources.

    #1188294
    JimmyD
    Member
    • Total posts: 23

    [USER=59996]@kangaroojosh[/USER] I just read your article on problogger, good read. First thing I noticed was that massive missed opportunity of the napincome.com link at problogger with your name just before it spelled wrong. It goes to a parked domain.

    #1188295
    kangaroojosh
    Member
    • Total posts: 64
    JimmyD, post: 220790, member: 53447 wrote:
    [USER=59996]@kangaroojosh[/USER] I just read your article on problogger, good read. First thing I noticed was that massive missed opportunity of the napincome.com link at problogger with your name just before it spelled wrong. It goes to a parked domain.

    Nah, this was published like 4 – 5 years before and one of the website mentioned on it (nap income) was a domain that I let go as it was used to drive targeted traffic for some books and strategy. Later it was not one of my priority project so let it go. Someone else might have parked it now. Thanks for pointing out I’ll get that link removed though..

    Cheers
    Josh

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