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  • #973674
    optus
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    Hello I’ require a software which can assist me in email marketing business. I just opened my company and I would be grateful for every kind of help. It’s not a secret that low-costs are important in this matter. Can you propose some fine programs for it?

    #1063291
    Bizzy
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    • Total posts: 64
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    A good CRM like Goldmine does email marketing in it’s sleep.

    If you are on a tight budget you can always go for a service like MailChimp.com which is free for 500 newsletters a month.

    #1063292
    Craig_Longmuir
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    think mailchimp pretty cheap if 500+ too?
    not used it myslef but have looked around and it seems very user friendly

    #1063293
    Anonymous
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    If you’re looking for a free email system, then yes, mailchimp (http://www.mailchimp.com) is a good place to start, assuming you have a small list. You can have up to 2000 subscribers and send 12,000 emails per month for *free*.

    If you have more than 2k, then go with a commercial service such as Aweber, GetResponse or ConstantContact. I’ve used both Aweber and ConstantContact. Both have their strengths and weaknesses – what you need to do with your clients will likely be the deciding factor.

    All 3 offer free trials (Aweber is $1) for you to get a chance to play with the back-end and see what’s easiest for you.

    Above all, what you do with your email list is just (if not more) important than which service. 3 Key rules: Don’t spam, give value (ie don’t just pitch), and send regularly.

    Best of luck with it!

    #1063294
    4N_Man
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    Yep, Mailchimp will get you up and going quickly, easily and cheaply.

    #1063295
    The Infotainer
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    use interspire email marketing- sure it cost money but it sits on my server and I have complete control, it is a wonderful tool not just for sending newsletters and autoresponders,

    but the contact list system is fantastic.

    but for basic newsletters you can use mail chimp

    you may also want to look into RSS Feed to email newsletter

    essentially you have people join your mailing list via a form on your site or an existing database and then the email program takes content from an RSS feed and sends this off to the recipient periodically so if you update your news items you can just update your blog or news area and the email newsletter takes care of itself(interspire does NOT have rss to email) Mail chimp might

    Dave

    #1063296
    Tony Pfitzner
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    A commercial service like Aweber is easy to set up, and gives professional management of user opt-ins and spam compliance. It also has very high deliverability, because Aweber works hard at maintaining the reputation of its IP address.

    The downside is the stringency of its opt-in procedure. This means that quite a few subscribers fall off the vine during the subscription process. Despite this, I reckon this type of commercial service offers the most professional approach, rather than a self hosted system.

    Mailchimp is another option.

    I don’t see cost as a major issue, as they scale with the number of subscribers. If you have a big list then you can probably afford the fees.

    #1063297
    angela123
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    Tony Pfitzner, post: 79466 wrote:
    A commercial service like Aweber is easy to set up, and gives professional management of user opt-ins and spam compliance. It also has very high deliverability, because Aweber works hard at maintaining the reputation of its IP address.

    The downside is the stringency of its opt-in procedure. This means that quite a few subscribers fall off the vine during the subscription process. Despite this, I reckon this type of commercial service offers the most professional approach, rather than a self hosted system.

    I have just signed up for a $1 month trial with Aweber, and have found that you can disable the optin if you choose.

    #1063298
    jakab
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    Hi, I prefer AJ Email Marketer is the best user-friendly email marketing software, where it allows you to create, send , track your bulk emails using creatively-designed templates with numerous campaigning features and mailing options.

    http://www.ajsquare.com/products/emailmarketing-software.php

    #1063299
    bigdipper
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    +1 for mailchimp

    #1063300
    idraco5
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    There are a lot of different email marketing platforms to choose from such as Infusionsoft, Mailchimp etc.

    Personally I’ve used Aweber to great results, plus I believe they have a 1 dollar trial.

    #1063301
    Marra
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    • Total posts: 45
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    As mentioned on another thread, I am trying WYSIJA which is a WordPress plugin. Seems to do a lot of similar stuff to mail chimp. If you use WP posts in your newsletters, this is convenient.

    #1063302
    earthseacreative
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    I thought I would add my thoughts too.

    I love MailChimp. It’s intuitive, has great support and resources, and looks professional.

    Good luck with your email marketing journey :)

    Merryn

    Merryn Padgett
    Founder & Virtual Personal Assistant
    Earth & Sea Consulting

    [email protected] http://www.earthandsea.com.au
    http://facebook.com/EarthSeaConsulting

    #1063303
    ShanDesign
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    • Total posts: 67
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    I would agree with the majority vote, and recommend MailChimp, especially as you are starting out and new to email marketing. It is very user-friendly and guides you through the set up and creation process.

    One downside is that the free version brands the email with the MailChimp logo, however for a very small fee you can remove this.

    If you are unsure, most graphic/web designers can set up your account for you. I have often created template designs for client’s account, then they only need to update the text and images each mail out.

    #1063304
    Zava Design
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    • Total posts: 1,463
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    http://campaignmonitor.com/

    Far, far better & easier to use than Mailchimp, plus it’s an Australian company to boot!

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