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  • #1036352
    gen Y advantage
    Member
    • Total posts: 63

    I also like E-Myth Revisited by Michael E Gerber

    How to win friends and influence people by Dale Carnegie is an oldie, but a goodie.

    Linda Le

    #1036353
    Emity Lane
    Member
    • Total posts: 45

    I have one to add that hasn’t been mentioned yet, it’s not necessarily a business book but you can apply this method to anything and I’ve found it has re-ignited my passion by getting me to question why?:

    Instant Influence by Micheal V. Pantalon > How to get anyone to do anything in less than 7 minutes. Instant Influence is a revolutionary new approach proven to create instant, effective and lasting change in anyone – colleagues, friends, family, strangers and even yourself. In the course of six easy steps, you can help yourself or others: Identify a desired change / Recognize why you might want to make that change / Think of the positive outcomes / Identify why those outcomes are important you / Make a ‘change plan’

    I was actually browsing in the book store yesterday and couldn’t decide what to buy but I have now decided that I will get: One of Richard Branson’s books, Think and Grow Rich and the Emyth.

    #1036354
    bmd
    Member
    • Total posts: 39

    I have read so many books over the years but the ones i keep going back to are:

    1. 500 award-winning small business secrets – Geoff Grist

    2. You can Sell It – Paul Hanna

    3. The Greatness Guide – Robin Sharma

    4. Selling To Win – Richard Denny

    5. Awaken The Giant Within – Anthony Robins

    #1036355
    DigitalDomination
    Member
    • Total posts: 184

    Thanks all for sharing your favourites – here’s my list;

    Getting Everything You Can Out Of All You’ve Got – Jay Abraham
    This is just a great business book that covers to many ideas and ways to re-model your business mind.

    Built To Sell – John Warrillow
    This book changed my way of thinking about building a business. It’s really about building a business that you can sell, not about selling products or services. The core fundamentals here i think are important to every single business.
    Quotes I’ve highighted;
    ‘Don’t generalise; specialise. If you focus on doing one thing well and high specialists in that area, the quality of your work will improve and you will stand out among your competitors.’
    ‘Relying too heavily on one client is risky and will turn off potential buyers (he’s talking about buyers looking to buy your business). Make sure that no one client makes up more than 15% of your revenue.’
    I can’t emphasise enough the power of his message on ‘Product vs Service’. It changed all of my businesses.

    The Ultimate Sales Letter – Dan Kennedy
    Want to get some insight into copywriting, then Dan is a great place to start. Every small business owner should read this then re-write your website :)
    Quotes I’ve highlighted:
    ‘The goal is understanding. To persuade someone, to motivate someone, to sell someone, you really need to understand that person.’
    ‘People do not buy things for what they are; they buy things for what they do.’

    No BS Price Strategy – Dan Kennedy
    This is another book I really enjoyed. Quote’s I’ve highlighted:
    ‘Go to the ocean with a teaspoon or bucket; the ocean doesn’t care.’
    ‘You choose your prosperity by the choices you make about price.’
    ‘When you offer a discount you are taking the focus from the value you provide and placing it squarely on your price.’

    Words that sell – Richard Bayan
    If you do Adwords or write copy of any kind, this is a great tool.

    Like others on the thread, i really liked Re-work though I was already there and a lot of people on this forum might be too.

    Currently reading ‘The Go-Giver’ and ‘The Lean Startup’ – both are excellent so far.

    #1036356
    SamanthaE
    Member
    • Total posts: 235

    As suggested by Jayne in this thread, I thought that I might add some of my biz book favourites that I didn’t see featured on this list (would recommend reading through this thread because there are some great inclusions already).

    Start With Why by Simon Sinek
    This is a great read if you want to explore why some businesses and leaders are able to propel themselves to great success. This book provides a great explanation of how to replicate this for yourself and business. There are some great examples of how this has been implemented.

    If you want to get a great feel for this book before you read it, I recommend you watch Simon’s TED talk by clicking here.

    Launch: How to quickly propel your business beyond the competition by Michael A Stelzner
    We all know that content marketing is one of the most popular methods for sharing your expertise on a subject matter. This book is great for businesses that are looking for a blueprint to using content marketing in their business. The great thing about this book is that it provides actionable items for you to implement straight away as you are reading.

    Michael Stelzner is the founder of socialmediaexaminer.com and he used this exact method for this mega site.

    Switch: How to change when change is hard by Chip & Dean Heath
    Have you found that you have every intention of changing the way that you do something but find yourself still doing the same thing time and time again? Well this book explores why change is so hard for so many. It goes into detail why we all find ourselves in this rut time and time again.

    The book then provides the reader with examples of how you can go about changing these habits. Great read.

    The $100 Startup by Chris Guillebeau
    Sometimes, people think about business idea’s too much. The main premise of this book is to propel people into taking action and launching their business as quickly as possible. There are some great simple blueprints.

    Would love to hear any other suggestions for great biz books that don’t currently appear on this list.

    Samantha

    #1036357
    Media Junky
    Member
    • Total posts: 17

    Great idea Astrid!

    Here are some of my favs:

    “The Fifth Discipline” by Peter M. Senge, honoured as one of the five greatest business books of all time by The Financial Times. Very insightful into the importance of transitioning to a “learning organisation” as the only sustainable competitive advantage for a business is its ability to learn faster than their competition (SMEs can apply these, too).

    “Train Your Brain To Get Rich” by Aubele, PhD, Freeman, JD, LLM, Hausner, PhD & Susan Reynolds. I just started reading about neuroplasticity (the capacity for the brain to change itself) and came across this book. Great for exploring psychological resilience and wealth creation.

    Cheers,

    Whisper

    #1036358
    AgentMail
    Member
    • Total posts: 1,741

    This is why it is cheaper to go out than stay in, thanks guys!!!!

    I already have 4 books on the shelf waiting for me:
    Steal Like An Artist
    Trust Agents
    Made to Stick
    Awaken the Giant Within

    But now, because I decided to go end to end on this thread, tonight has cost me another $200 on the following…

    Ogilvy on Advertising
    Selling the Invisible
    The Adweek Copywriting Handbook
    The Ultimate Marketing Plan
    Powerlines
    The Passion Test
    The Personal MBA
    Getting Everything You Can Out of all that you’ve got

    Recently read Crush-It and Rework, and enjoyed both of them a lot – probably Crush It for me was the bigger wake up of the two, but Re-work certainly made me stop being afraid to be a small business

    #1036359
    Anonymous
    Guest
    • Total posts: 11,464

    LOL! Carl, every time you dip into this thread, I end up with MORE books on my reading list too!

    Thanks! And if you’d like another recommendation, I have recently enjoyed Predictable Revenue, by Aaron Ross and Marylou Tyler. Ross is one of the guys behind the success of the salesforce.com CRM, and I found it a really interesting read on sales strategy and technique (even though it’s aimed at much bigger businesses than ours!)

    Happy reading,
    Jayne

    #1036360
    Professor
    Member
    • Total posts: 17

    “Swim with the Sharks, Without Being Eaten Alive” by Harvey MacKay would have to be the most interesting and motivational book around for anyone who owns their own business – his ideas are fantastic.

    “In Search of Excellence” and “A Passion for Excellence” by Tom Peters are two books more directed to larger corporations, but there are excellent lesson for the Small Business owner.

    “The Possible Dream” by Peter Fritz give another practical guide for the Small Business owner, but is Australia based.

    “How to Lose Friends and Influence People” by Jonar Nadar is an old classic that shouldn’t be missed.

    “Australian Master Tax Guide” by CCH should be bed-time reading for all Small Business owners as it shows what the Taxation Office is looking for and there are many situations one can take advantage of and still abide by the Taxation Laws. Those that can’t be bothered reading this book are missing many thousands of dollars a year which they give to the Government to waste on their fanciful schemes.

    Also books on the “Competition and Consumer Act” and “Law of Contract” are a must for any Small Business owner. I once signed a contract with a supplier who insisted that I sell five of his machines every month for the rest of my life. This was unconscionable, which I knew at the time, and told him after a few months that this was the case. He wanted to take me to court, and I told him to ask his solicitor about unconscionability. I never herd from him again.

    Regards
    John

    #1036362
    Maelstrom
    Member
    • Total posts: 2

    One that hasn’t cropped up and is quite fascinating is:

    Good to Great, by Jim Collins.

    It’s all about how some companies can make the leap in their field and why the others fail.

    #1036363
    Anonymous
    Guest
    • Total posts: 11,464
    Maelstrom, post: 181882 wrote:
    One that hasn’t cropped up and is quite fascinating is:

    Good to Great, by Jim Collins.

    It’s all about how some companies can make the leap in their field and why the others fail.

    Ooh yes – I love that one! Great suggestion Maelstrom, thank you :)

    #1036364
    Maelstrom
    Member
    • Total posts: 2
    FS Concierge, post: 181933 wrote:
    Ooh yes – I love that one! Great suggestion Maelstrom, thank you :)

    Always nice to start off well!

    I’ll add “Thinking Fast and Slow” by Daniel Kahneman as I’m in the middle of it right now. A valuable insight into how we all make decisions,

    #1036366
    SecElec
    Member
    • Total posts: 22

    I was recommended this book by a very successful & happy businesswoman who has a Yoga & Health Centre at North Sydney
    (I did the original electrical fit out for her many years ago now & she’s still there)

    The E-Myth Revisited by Michael E Gerber.

    This is a great book for creating and refining a system for your business that can then be replicated and repeated to expand (the McDonalds model)

    Instead of relying on your employees to figure out the intricacies of their different roles, you work everything out as the business owner and create / refine a separate manual for each employee role that looks at any scenario the person may face in that role and how to handle it. You can then hand a well thought through manual to anyone starting in any role in your business, making your business more robust as you don’t have to rely on any particular employee and you can also replicate that hopefully successful system in another business franchise or a second store etc…

    This would be a great inspiration to someone who is thinking big!

    #1036367
    Dave from WebCovered
    Member
    • Total posts: 7

    **** PROCRASTINATION SUFFERERS ****

    This book WILL change your life. I emailed Flying Solo about this and the lady asked me to post it in this forum, so here is that email:

    “I just saw your newsletter poll that topped for general procrastination. Tell your readers about a book called “Permission To Succeed” by Noah St. John and all of that will fall away for the majority. It’s a phenomenal book, first published in 1999. After almost 10 years of chronic procrastination, I’m seeing dramatic life changing shifts from it. It was handed down to me by a highly successful multi-millionaire mentor of mine who said it was life changing for him when starting out.

    Cheers,
    Dave

    PS: I’m in no way affiliated with the book or author. I’m just telling you about a hidden gem of a book!

    Thanks for all you do FS!”

    Link: http://www.amazon.com/Permission-Succeed-Noah-St-John/dp/1558747192

    #1036368
    beaglebookkeeping
    Member
    • Total posts: 9
    SecElec, post: 193411 wrote:
    I was recommended this book by a very successful & happy businesswoman who has a Yoga & Health Centre at North Sydney
    (I did the original electrical fit out for her many years ago now & she’s still there)

    The E-Myth Revisited by Michael E Gerber.

    This is a great book for creating and refining a system for your business that can then be replicated and repeated to expand (the McDonalds model)

    Instead of relying on your employees to figure out the intricacies of their different roles, you work everything out as the business owner and create / refine a separate manual for each employee role that looks at any scenario the person may face in that role and how to handle it. You can then hand a well thought through manual to anyone starting in any role in your business, making your business more robust as you don’t have to rely on any particular employee and you can also replicate that hopefully successful system in another business franchise or a second store etc…

    This would be a great inspiration to someone who is thinking big!

    I’ve heard of this book in so many different places that I think I really have to look into reading it. All businesses should have good solid systems in place and this book is apparently great at advising you how to go about setting them up.
    By the way I just love this thread! I’ve now got a huge list of reading material to try and check out when I ever get the time.

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