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June 21, 2016 at 12:12 am #994801Up::0
So how many of you are looking at the market for the Elderly people of your community.
The Elderly is often referred to those being over 55.
55 is still young and they are still working so I refer to the Elderly as those over 65.
Even this market is becoming huge, most living in their own homes, travelling, some even still working.
Once you turn 65 you are entering a world where you suddenly realise you cant do as much as you thought you could.
Even some websites are becoming more difficult to navigate. They maybe user friendly to the 30 year olds but when you start to age your mind has absorbed so much information that you become slower and start to forget those things you used to take for granted.
Just like a computer that’s memory is full.
I sure many of you have Elderly rellies, that you try not to visit too often because “while your here could you ……” yes I know what its like but why not take advantage of this and develop part of your business to helping the Elderly, not out of charity, as most Elderly people can afford to pay for services the need, even those just on the Old Age Pension.
You might give them a discount, and boy do these OAP talk and good news spreads fast.
Its just a thought but there is a market there not being explored by soloists and small business.
I sure there are a number of you that would like to get a little more work, so start thinking differently, explore the possibilities of expanding your market.June 21, 2016 at 3:06 am #1198505June 21, 2016 at 4:32 am #1198506Up::0Burgo, post: 234495, member: 58 wrote:The Elderly is often referred to those being over 55.
QUOTE]Burgo, great post. I read the line above and thought, they had finally caught up with me, luckily no seniors card yet.
But on a serious note, I have found that the ”older” (can I say that instead, elderly makes me feel old), are a much more reliable and consistent market on a whole lot of fronts, and echo your comments. Payments are always on time, work is consistent, they stick to there word, etc. A definite market to follow.
They also tend to be much more loyal, if you look after them they will look after you.
June 23, 2016 at 4:12 am #1198507Up::0Great article Burgo. I would consider the elderly around 70 and above. It seems that the older pople get the younger they become. We are working longer and older workers are spending their earnings out in the community as often they have paid off their homes and cars and have higher amount of disposable income than in the good old days of retiring at 55.
June 23, 2016 at 4:48 am #1198508Up::0Robert_Jennings, post: 234656, member: 77446 wrote:Great article Burgo. I would consider the elderly around 70 and above. It seems that the older pople get the younger they become. We are working longer and older workers are spending their earnings out in the community as often they have paid off their homes and cars and have higher amount of disposable income than in the good old days of retiring at 55.
Hi Robert and Welcome to the Forums. It is great to have you!If you want to get set up more formally around here, I recommend a 3 minute read here:
http://www.flyingsolo.com.au/forums/index.php?threads/tips-for-new-players-to-the-forums.27235/
Cheers
June 23, 2016 at 4:48 am #1198509Up::0Robert_Jennings, post: 234656, member: 77446 wrote:Great article Burgo. I would consider the elderly around 70 and above. It seems that the older pople get the younger they become. We are working longer and older workers are spending their earnings out in the community as often they have paid off their homes and cars and have higher amount of disposable income than in the good old days of retiring at 55.
Hi Robert and Welcome to the Forums. It is great to have you!If you want to get set up more formally around here, I recommend a 3 minute read here:
http://www.flyingsolo.com.au/forums/index.php?threads/tips-for-new-players-to-the-forums.27235/
Cheers
August 21, 2016 at 11:17 pm #1198510Up::0Hi there!
I think this is such a lovely and thought provoking post. I think most people don’t take the elderly into account because of the fact that they don’t use technology or even if they do it is very limited and hence why we seem to ignore them. But there are definitely other ways we can reach out to them and your post has definitely got us thinking.
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