Home – New Forums Marketing mastery The Face of Your Business?

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  • #982663
    TheGoldenGoose
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    In the Mini Brand Consult questionnaire, I ask clients who they would choose to be the face of their business, and why.

    It’s a fun but revealing question as it shows me how they want their brand to be perceived, or how they see their brand.

    Very interesting!

    So, who would you choose to be the face of your business, and why?

    #1138040
    TheGoldenGoose
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    I’ll start shall I? :D

    For Navy Crockett (my new business) I chose Kristen Wiig (main actress in Bridesmaids) because she’s funny, cheeky, sassy, amusing, makes light of everything. Plays great and diverse roles. Popular culture at the moment, doesn’t take life too seriously and she’s a little quirky which is exactly how I want Navy Crockett to be seen.

    Who wants to play?MV5BMTM5NjEyNjAzMl5BMl5BanBnXkFtZTcwODU5NDU5OA@@._V1._SY314_CR18,0,214,314_.jpg

    #1138041
    kate @ clik clik
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    Um, I would have to say Ryan Gosling, because our target market is women 20-35 and he is so adored by most of them right now :)

    I can already see the ad ‘Hey girl, you should book your appointments online through Clik Clik ‘ :D (this is funnier if you have seen the Ryan Gosling memes!)

    #1138042
    TheGoldenGoose
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    Love Ryan Gosling… and the memes!

    He’s very charming, but seems to be humble at the same time..

    #1138043
    JohnTranter
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    My first thought was the comic strip character Dilbert, because he gets work done despite all the madness around him, but I doubt he’d give a great impression!

    After a bit of thought, I’d have to go with Steve Wozniak. Full of bright ideas, gets the work done, a bit cheeky and loves his technology. He seems to be a nice bloke to boot.

    #1138044
    TheGoldenGoose
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    Ooh good choice! It’s good to focus on how YOU want to be seen, not how you see yourself (I’m looking at you Dilbert!)

    #1138045
    JohnTranter
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    It’s a great question, the more you think about it the harder it is to pick someone. It really makes you think about how you want your company to be perceived.

    #1138046
    Sign Here Graphix
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    Leonardo Devinci,

    Creative, Thinks outside the square, formulates elegant solutions and has the technical ability to turn them into reality.

    However I am not sure if my client base could relate to that.

    My other thought was Miranda Kerr….lovely to look at and does anyone really care what it takes to get there?

    #1138047
    spinninghill
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    Black Caviar. Because she is the most adored and most famous horse to race in Australia since Phar Lap

    #1138048
    TheGoldenGoose
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    Sign Here Graphix, post: 157890 wrote:
    Leonardo Devinci,

    Creative, Thinks outside the square, formulates elegant solutions and has the technical ability to turn them into reality.

    The creative thought process is there though! :)

    spinninghill, post: 158193 wrote:
    Black Caviar. Because she is the most adored and most famous horse to race in Australia since Phar Lap

    The name very much has a luxury brand feel too, doesn’t it? Not exactly affordable, but certainly adored by all!

    #1138049
    SuzsSpace
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    My first thought was Enid Blyton but I could maybe settle for David Tennant.

    Why Enid Blyton? Her books are loved by just about everyone and she could write her own copy better than anything I could write.

    David Tennant? I’d get all the Doctor Who fans and all those who just love his looks and I’d get to meet him. My kids would drool.

    It doesn’t matter whether for my blog or for SendOutCards, they’d work well for either.

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