- This topic is empty.
-
Up0arrowwise, post: 209023 wrote:Google webmaster tools is invaluable. I recommend all businesses owners have this connected and actively review what is going on. From here you can fix or tell your webmaster what needs improving or fixing.
Google holds your hand on a lot of this stuff, so it is wise to iron out all the issues and suggestions where possible to ensure your indexing is not compromised.
If GWT is offering free warnings and insights then that’s got to be great for business.However I add these disclaimers;
- Most of this can be avoided by taking the time to source a credible web supplier and/or having the Google/SEO/Webmaster tools discussion with your web person.
- Keeping your website up to date both technically and offering/content wise
- I’ve noticed that GWT is not up to date and can still show warnings for some time after corrected.
- Performing the occasional third party website audit can save your hide
Up0pauls, post: 209043 wrote:If GWT is offering free warnings and insights then that’s got to be great for business.However I add these disclaimers;
- Most of this can be avoided by taking the time to source a credible web supplier and/or having the Google/SEO/Webmaster tools discussion with your web person.
- Keeping your website up to date both technically and offering/content wise
- I’ve noticed that GWT is not up to date and can still show warnings for some time after corrected.
- Performing the occasional third party website audit can save your hide
I think you missed my point.
Non mobile websites are being targeted by Google.
Nothing to do with your web supplier (whatever that means).
Up0MatthewKeath, post: 209055 wrote:I think you missed my point.Non mobile websites are being targeted by Google.
Nothing to do with your web supplier (whatever that means).
I guess sometimes you really do need to spell it out.
You mentioned GWT notifications, so I think were allowed to talk within the confines of that topic given that ‘non-mobile friendly’ notifications are simply one of many.
As this is a small business forum less tech at times the better. and given anyone could have built that website or other FS members sites reading this post, the reference was made to web supplier and GWT.
Web supplier = someones nephew, graphic designer, seo turned web designer, wp newcomer, php developer…. I’m sure we could create a thread of entries for this alone.
GWT = Google Webmaster Tools, but there are many other industry tools – refer to web supplier.
Hopefully your not missing my point
.Up0BenAtherton, post: 209066 wrote:People should talk to their ‘web supplier’ before taking any action.Many of my clients now enjoy a page 1 ranking thanks to onsite SEO alone.
Onsite optimisation is way under rated.
If I had a dollar for everytime I heard “it wont make a difference” and after tweaking page elements to not only read well but send the right signal to Google there was an up-shift in G exposure I would have a fair few dollars
There seems to be a mindset especially with small business that onsite optimisation is an SEO task, opposed to a core requirement of a website build. And of-course many are not interested in SEO so unfortunately for them the website and business suffers.
John Romaine, post: 209064 wrote:User experience has never been more important than now. Google cares big time about it, and this is a great example of that.There’s a catch phrase circulating around the web at the moment which is “UXO”, which stands for user experience optimisation.
Don’t get left behind, this stuff matters.
wow, if small businesses were overwhelmed by SEO, the current wave will really be a challenge. automation, profiling, engagement, content customisation all under the user experience banner but touching all parts of the business with a digital front. Its a lot to take in even for industry pro’s.
Up0pauls, post: 209111 wrote:Onsite optimisation is way under rated.If I had a dollar for everytime I heard “it wont make a difference” and after tweaking page elements to not only read well but send the right signal to Google there was an up-shift in G exposure I would have a fair few dollars
There seems to be a mindset especially with small business that onsite optimisation is an SEO task, opposed to a core requirement of a website build. And of-course many are not interested in SEO so unfortunately for them the website and business suffers.
Yes, if a website that is planned properly from the start, it is not much effort at all to optimise onsite whilst building the site. Much easier than coming back later and having to change/edit urls, meta, content, etc.
Up0Probably, the most important factor why it’s necessary, is that, as searchers become familiar with the “Mobile Friendly” label, they will most certainly by-pass the non-friendlies without thinking too much.
On the similar subject of a better user experience, here is another label Google is working on.
- You must be logged in to reply to this topic.
