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Now, I am going to be honest here and confess that when it comes to setting up and maintaining information based marketing strategies I am completely lazy about the idea.
But, if you have a service, product or idea that everyone wants they can be a very profitable exercise. They have to be informative, exciting and innovative if you want to gather a huge following. It has to have the same effect like reading a good book you can’t take your hands off.
Squidoo Lenses can be a lucrative and inexpensive way of marketing your passions and ideas that everyone wants. Keep in mind though that if no one has a need for whatever it is you are offering, then there is no point in wasting your time and effort.
To give a better idea as to what makes a great Squidoo Lense, take a look at this lense I found when I was searching for Panini Sandwich Recipes.