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  • #988383
    Freshnearyou
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    • Total posts: 4
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    My name is Michael – in April this year after a long process launched freshnearyou.com.au.

    The back-story: Just over 3 years ago I used to do the weekly drive into the city to markets to buy fresh produce as we had made the decision not to buy from the major supermarkets any longer.

    Whilst in there I talked to a new stall holder about where they were from. It turned out just 2 minutes from where I lived. It got me thinking about what else was around me. I did a Google search and a few results came up, but I couldn’t find actual products unless the store or seller had a website.

    My wife and I started out putting together a database of sellers in our area, plus what they sold to share. The Freshnearyou Project began.

    Developed the site over 2 years part-time with an equal emphasis on providing free tools for the Seller as well as what we found foodies were looking for – information about Sellers, their products, prices, discounts/specials etc. The site is still in Beta for another month – focused on our home State of QLD so there isn’t a lot of Sellers onboard from other States.

    The best part is the site is completely free for both Sellers and consumers. I have revenue strategies but those won’t come to fruition for 6 months at least. Bootstrapping at it’s finest!

    I have 10 years of web project management experience as well as an extensive background in retail. It’s a tough industry in regional Queensland – there are not many start-ups (web) in our area and even fewer who want to get together and share!

    You can see the story at http://www.inside.freshnearyou.com.au, see the site at http://www.freshnearyou.com.au and join us on http://www.facebook/freshnearyou.

    #1166948
    MissSassy
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    • Total posts: 1,255
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    Hi and welcome

    Really cool idea and really cool story around how you got to where you are.

    #1166949
    ChrisBiz
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    • Total posts: 7
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    Freshnearyou, post: 193334 wrote:
    My name is Michael – in April this year after a long process launched freshnearyou.com.au.

    The back-story: Just over 3 years ago I used to do the weekly drive into the city to markets to buy fresh produce as we had made the decision not to buy from the major supermarkets any longer.

    Whilst in there I talked to a new stall holder about where they were from. It turned out just 2 minutes from where I lived. It got me thinking about what else was around me. I did a Google search and a few results came up, but I couldn’t find actual products unless the store or seller had a website.

    My wife and I started out putting together a database of sellers in our area, plus what they sold to share. The Freshnearyou Project began.

    Developed the site over 2 years part-time with an equal emphasis on providing free tools for the Seller as well as what we found foodies were looking for – information about Sellers, their products, prices, discounts/specials etc. The site is still in Beta for another month – focused on our home State of QLD so there isn’t a lot of Sellers onboard from other States.

    The best part is the site is completely free for both Sellers and consumers. I have revenue strategies but those won’t come to fruition for 6 months at least. Bootstrapping at it’s finest!

    I have 10 years of web project management experience as well as an extensive background in retail. It’s a tough industry in regional Queensland – there are not many start-ups (web) in our area and even fewer who want to get together and share!

    You can see the story at http://www.inside.freshnearyou.com.au, see the site at http://www.freshnearyou.com.au and join us on http://www.facebook/freshnearyou.

    Absolutely brilliant !! You are delivering a service which is required by most, the gap is recognized by few, the effort put in to search are fewer – however it is delivered by one – which is you.

    All the best with this.

    #1166950
    Freshnearyou
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    • Total posts: 4
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    ChrisBiz, post: 193338 wrote:
    Absolutely brilliant !! You are delivering a service which is required by most, the gap is recognized by few, the effort put in to search are fewer – however it is delivered by one – which is you.

    All the best with this.

    Hi Chis,

    Chuckle.. do you mind if I use that quote!
    It has been a tough journey up to here, so to get that feedback is great. This nearly beat me a few times, and it is getting tougher as we break into this market.
    I never thought giving away something for free could be so hard! (to food retailers/sellers).

    #1166951
    Freshnearyou
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    • Total posts: 4
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    MissSassy, post: 193336 wrote:
    Hi and welcome

    Really cool idea and really cool story around how you got to where you are.

    Thank you!

    #1166952
    Rowan@quaotic
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    • Total posts: 712
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    Can you explain how it is different from Ripe near me (http://www.ripenear.me/) I have been using that site for a while to attract customers to my little market garden adn it is starting to get quite popular, especially with all the promotion they have been doing lately.

    #1166953
    Freshnearyou
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    • Total posts: 4
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    Rowan @ GardenLarder, post: 193354 wrote:
    Can you explain how it is different from Ripe near me (http://www.ripenear.me/) I have been using that site for a while to attract customers to my little market garden adn it is starting to get quite popular, especially with all the promotion they have been doing lately.

    Hi,

    Great question. We are happy there are others out there who are doing similar things as any competition with the major supermarkets is good. Since we initially completed a trial launch in 2012 ripe near me popped up. I don’t know how ripenearme operates in it’s sellers account or what tools they provide, but I know they are very focused on backyard farmers, but not particularly focused on retail or have a mix of markets, stores or farm-gate sellers.

    The best way for you to see the difference as a Seller is to create an account, create your profile and add your product. You can then add specials, coupons etc to attract customers.

    For consumers the main difference from what I know about ripenearme is that the product is available from a store, a market, a farm-gate seller or a road-side or front of house operation.

    Hope that helps.

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