The Flying Solo Small Business Podcast
The show for those starting or running a one person business, hosted by Lucy Kippist
Flying Solo Small Business Spotlight
Featuring innovative businesses and soloists from around Australia
Work your Way: Go it alone in business
The complete guide to designing your own business.
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Whilst I’m a stranger to pandemics, I’m no stranger to the economic crisis. When the GFC hit Australia ten years ago, I was working in one of the biggest share trading banks. I remember the rows and rows of empty seats in our building from staff who had been made redundant and the freeze on… Read more »
Websites are never set and done – there are always opportunities for improvement. Learn about the five crucial aspects to focus on when attempting to improve your conversion rate. It can be easy to come to the conclusion that once your business website is up and running, that your work there is complete. That you… Read more »
LinkedIn is an incredibly powerful tool for small businesses and can be leveraged as a content marketing platform, a place for you to establish your thought leadership, build brand awareness, and attract great talent. There’s two main parts of the LinkedIn platform that you can use when you’re navigating LinkedIn for business. LinkedIn Profile &… Read more »
Outsourcing is a practice of using firms outside of business for handling work performed in the organisation. It is a familiar practice used by many entrepreneurs. Smaller businesses usually outsource their payroll processing, distribution, accounting, and other functions to entities such as PEO services and on many occasions, there are no other alternatives available. Several… Read more »
Regional small businesses face many challenges. There are several reasons you might have delayed gaining an online presence- you’re time-poor, unsure of where to start, you have unreliable internet service, or maybe you believe your business growth is maxed out. Let us bust some of the common myths about small businesses going digital! MYTH 1.… Read more »
Following the success of several virtual events during COVID, Mum’s & Co is back with the third iteration of its annual Be MPowered conference. This year’s event will adopt a new format that will connect mumbitious entrepreneurs around the nation. The conference will take place on June 2 and features an inspiring line-up of business-owning… Read more »
Following the challenging economic circumstances of the pandemic – cutting costs has become an imperative for many small business owners. As businesses move to embrace a more efficient and cost-effective way of working they are turning to skilled freelancers to fill the gaps that drive business success. In March, the government reported that almost half of… Read more »
Understanding the power of body language is important when communicating with others, especially if we want healthy relationships at home and work. We’ve all heard the saying ‘actions speak louder than words,’ this phrase shows us that even silence can convey a powerful message. In one to one conversation, signals are sent on two levels… Read more »
Australia Post has backflipped on its decision to cease delivering perishable goods following a massive outcry from small business food producers and advocates. Earlier this week the government-owned postal and delivery service had announced it would stop delivering perishables from June 30. The announcement was met with outcry from food producers and the Australian Small… Read more »
We have no idea why, but for some reason a brand’s tone of voice is one of the last things that business owners think about. Maybe it’s because your logo and visuals are so tangible, and visual language is easy to comprehend. But the problem with this picture is that unless you have a clearly defined tone of voice that represents the personality and values of your company then you have only done half the job in bringing your brand to life.
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