Marketing / Public relations, PR
Video: How to get media attention
In this video I talk to journalist, author, entrepreneur & presenter Valerie Khoo. A must-view if you want to know what a journo really looks for and get some great tips to spread your message in the media.
Valerie is a regular contributor to the Sydney Morning Herald and is the journalist behind the Enterprise section on both the SMH and The Age websites.
Alongside her present media roles, she runs a string of successful businesses including the Sydney Writers’ Centre, one of the nation’s leading centres for writing training.
In a consultancy role, Valerie has worked with major international banks, Government departments and private companies.
More great content on the topic of gaining media attention:
How to write a media release
Getting media coverage – 10 tips
How to write articles that generate free publicity
Six ways to get media coverage
Video produced with our friends at BNET Australia.