Karen Morris, owner of Underground Communications, is a PR consultant and business copywriter with over 20 years’ experience in writing communications designed to grab an audience and deliver a clear message for her clients.
She specialises in community relations and strategic communication development and implementation for conscious businesses. With a particular emphasis on developing strong business relationships, she devotes her work time to collaborating with her clients to create the most effective communication program and analysing how to improve and maintain business relationships.
Karen is also a mother of three active (and very noisy) boys and believes that finding the right balance for everything in life is not like searching for the holy grail. Her work is an integral part of her life and hopes that her example will teach her boys how to live a balanced existence that incorporates work, family and the wider community.
"A true sign of intelligence is not knowledge but imagination." - Albert Einstein
As your business grows you may consider obtaining help, whether by outsourcing tasks to free up your time or hiring staff. Either way, are you ready for all that involves, including having business process documents?
The explosion of social media in its many and varied forms has led a number of people to wonder: is there still a place for the business mastermind group? I firmly believe the answer is yes.
The meet and greet is the business world’s equivalent to a job interview. The process of meeting potential clients can make even the most fearless of us break into a sweat.
We all know that networking is an important part of building your business. But as well as making connections with other business people, attending seminars can be a vital business motivator for renewing and maintaining enthusiasm for your business.
A well constructed case study has all the elements necessary to get your marketing message across and establish the trust needed to build good business relationships. Here’s how to create a case study to help you win business and raise your profile.
When your kids are at school, you’ll have more time for your business, right? Not necessarily. How do you and your business cope with the constant evolution of your family? Here are some tips on how to adapt your business to manage work and family.
When you’re a solo business operator who's starting a family, you'll find fitting in both a challenge. So how can you juggle parenthood and a solo business without becoming a quivering wreck?
As soloists we are able to give back to our communities through our ability to be flexible with our time. Community involvement keeps our society functioning as it should, through connecting with people rather than just focusing on making profits.
It's easy for solopreneurs to lose work focus and motivation. We only have ourselves to rely on to make sure the business runs smoothly. But before you take any steps to curb the problem, some lateral thinking can be very helpful.
When you’re running a business it’s easy to get bogged down with the trivialities and busyness that seem to take over. But balancing work and family actually makes life more enjoyable... and business hours run more smoothly.
How you proceed if you find yourself swamped with work depends largely on your personal goals and the direction you want to take in the future. Three soloists share their workload management experiences.
Running your own business to give you more time to be with and care for your family sounds great in principle, but we need to take care to keep a work life balance and not to fall foul of the superhero myth.
One of the most confronting issues you face when starting your own business is staying motivated to keep going without the enthusiasm and encouragement of work colleagues around you.
If you are enticed by the idea of being self employed, you need to be realistic about what it entails. If you’re just starting out, or you’re wondering why on earth you thought this was a good idea, read on.
It isn't easy juggling the demands of parenthood with those of running your own business, but it can be done.