Michael Sharkey is a digital strategist and industry commentator who specialises in online marketing. Michael has been featured on ABC Radio, in the Sydney Morning Herald and speaks at many industry events. He is also a web developer and has created many successful million dollar online businesses. Michael is currently CEO of Bislr.com, the easiest way to create an online business.
As someone who makes a living building online businesses, I have a strong bias towards online marketing. It’s the best channel to promote your business, but of course it’s not the only channel.
Search engine optimisation (SEO) is the single most powerful online marketing tool for an internet business, promising an unlimited stream of free, qualified leads.