Tim is the host of the Small Business Big Marketing Show and loves seeing the soloist do utterly great marketing that ensures they attract and retain more of the right customers, more often.
Having spent some 15-years in the jungle (the corporate one) in both advertising and marketing camps, it occurred to TIm that the marketing concepts and principles that the top of end town utilised can just as easily be applied to the small guys. The only difference is budget, which allows the big guys to do more things more often (but not always more effectively).
Tim now shares his knowledge and enthusiasm for marketing with soloists everywhere. He hosts Australia's #1 marketing podcast (Small Business Big Marketing), he blogs, has a book called Cha-Ching! The sweet, sweet sound of small business marketing success, is active on the speaker circuit and is about to launch The Marketing Microscope, where soloists can register for webinars laser-focused on all aspects of marketing.
When not rattling on about all things marketing, he hugs his wife and kids.
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Marketing
The famous (or is it infamous?) First Kiss video has more than 69 million YouTube views! In this podcast Tim Reid speaks with the video’s creator, Melissa Coker of Wren Studios.
Wellbeing
What can you learn about business from a camel wrangler? Quite a lot, as it turns out! This episode is all about 'big picture' business strategy and how to overcome fear to create the business of your dreams.
Marketing
Is your business just earning you a wage? Do you feel like you’re trapped in a 'job', when you thought you’d be running the business of your dreams? That was how Glenn Walton’s Brisbane arbory business was until he took over from his dad.
Technology
How would you like to take three months off every year to travel the world with your family? That’s exactly what Dale Beaumont does. Mind you, he works pretty bloody hard for the other nine months of the year.
Marketing
Co-founder and CEO of one of Australia’s largest online businesses, Dean Ramler from Milan Direct, reveals all in this episode, including how his business manages to outsell giants like Ikea, Freedom, and Harvey Norman.
Marketing
Health.com.au is the first health insurance company to enter the Australian market in more than 36 years. Tim Ried chats with this start-up’s founder and CEO Andy Sheats about how his team built a $60M business in the space of two years.
Marketing
Johnathan Reichwald from Frankston in Victoria is no ordinary council worker. He cleverly used the power of YouTube and some crowd sourced content to knock all the bad stuff about his suburb off page one of Google and replace it with good news stories.
Marketing
Hear how Mike Johnston, founder of the website MikesLessons.com, created an extremely successful business both online and offline!
Productivity
Tim Reid chats with Chris Ducker from Virtual Staff Finder, about how you can lighten your load by using virtual assistant services.
Marketing
Dr Nick Demediuk, AKA Dr Snip has performed over 20,000 vasectomies in Australia. He shares how he uses clever marketing to attract patients.
Productivity
Wondering how to elevate yourself above the masses in your industry and stand out as THE go-to person for big brands, the media, and (of course) hordes of keen customers?
Productivity
In 2009 Dave Stirling lost five businesses in Victoria’s Black Saturday bush fires. Then, after rebuilding, his son was critically injured in a boating accident and was in a coma for months.
Wellbeing
Bali-based Sam Stevenson of Pared Handmade Eyewear talks about how she turned her passion into a successful business.
Productivity
Would you like to know how to create another revenue stream in your business? The Internet may well be your answer.
Marketing
Cold calling freaks out many small business owners. But done correctly, it’s a great marketing strategy to help generate more enquiries and sales.
Starting
Find out how Daniel Perry from Handyman Startup uses transparency as a marketing strategy to grow his business and how content marketing and podcasting has helped other tradies with their businesses.
Marketing
If you find writing copy about as much fun as going to the dentist, then listen up, as gun copywriter Joanna Weibe of Canadian copywriting agency Copyhackers shows you how to write copy that converts. And it’s not painful at all. Rather fun actually!
Marketing
What do innovation, guerrilla marketing, and price positioning have in common? They’re all marketing strategies Tom Potter, founder of Eagle Boys Pizza and Crusty Devil Bakehouse, has used to build his brands.
Marketing
Retail’s future (or lack of), cold calling, having a vision, vehicle signage, concept stores, providing a customer experience, self-improvement and promoting a wardrobe business are just some of the marketing mysteries uncovered in this podcast.
Marketing
Tim Reid chats with Jamien Zimmerman, CEO of Travelsim, who took a simple problem many travellers have and solved it with a SIM card you put in your phone when you go overseas. The result? No bill shock!
Technology
"...it really is a little magic money machine sitting on your desk." That’s how Mike Rhodes, founder of WebSavvy, describes Google Adwords.
Marketing
Tim Reid talks to Andrew Mattner on how to promote your business offline. It’s old school marketing all the way. None of the fancy new online marketing.
Marketing
Learn how to find the time and the knowledge to successfully implement your marketing ideas.
Starting
Social entrepreneur Daniel Flynn talks about his goal of saving a million lives with his Thank-You product brand.
Marketing
Financial advisor Charles Badenach has fully embraced the concept of content marketing and in this podcast he shares his learnings.
Marketing
In this podcast, Andrew Griffiths and Tim Reid share some marketing tips including how to get speaking gigs.
Starting
In 2005, Matthew co-founded SolveIT Software, an Australian software company, which he grew from zero to more than 150 employees in seven years, before selling the business for plenty!
Marketing
Mick Collis talks to Tim Reid about how came to represent Australia in Sudoku. Plus he shares some great insights in to the importance of copywriting for small business.
Marketing
Jim Penman reveals how and why Jim’s Mowing came about and how he built it in to the second biggest franchise group in Australia today.
Marketing
Joe Pullizi, head of the Content Marketing Institute, and Tim Reid explain how to launch your content marketing strategy by getting clear on your editorial mission.
Marketing
Tristan White, the founder and CEO of The Physio Co, explains exactly how he attracts and retains great staff.
Marketing
Imagine running a business based on happiness – that’s what Naomi Simson decided to try when she left a serious corporate career to set up online experience retailer RedBalloon in 2001.
Marketing
Adrian Swift takes us behind-the-scenes of how The Voice is marketed, what they learnt from last year’s success, what messages work best and how they’re using social media to seriously engage with their audience.
Marketing
Hear how Daniel Flynn, founder of Melbourned-based Thankyou Water, successfully enter the already crowded bottled water market.
Marketing
Heather Smith and Tim Reid share their views on branding, message creation, social media, referral marketing and that all important content marketing.
Marketing
Funny Business with Tim Reid and Andrew Griffiths plus three marketing lessons from the city of Saigon!
Wellbeing
Tim Reid chats to David Malone, the CEO of V8 Supercars, about the importance of getting to know your tribe.
Marketing
This is the story of how Vintage Tub and Bath, a $25 million dollar a year online and offline business, started from under two brother’s parent’s deck.
Marketing
Many small business owners use email marketing as part of their marketing strategy, however, the majority just aren’t getting the return from their investment that they’d like.
Starting
Today, Flying Solo is 57,000 plus members strong and growing daily! Robert Gerrish, the co-founder of Flying Solo, shares the Flying Solo story with Tim Reid.
Marketing
This is an encouraging story of a small business doing good solid marketing following a tried and tested process of getting clear on your brand first, establishing clear messages and then applying the outcome to all future touch points.
Marketing
Brighton-based business executive and marketer, John Dingeldei wants a date with Kylie Minogue (as part of a fund raising project) and turns to Tim Reid for some help!
Technology
Chris Savage talks to Tim Reid about why the small business owner should invest in video and how to go about creating engaging video so your business reaps the rewards.
Marketing
Olivia Fox is a leading expert in the area of charisma. According to her, charisma is a very under-utilised marketing strategy for small business owners. Listen in to find out more.
Marketing
Joe Pulizzi, the Founder of the Content Marketing Institute, reveals everything any small business owner needs to know in order to ride the content marketing wave.
Starting
This is the story of a brave 25 year old entrepreneur who recently graduated from a Marine Zoology university degree to live his passion – COFFEE!
Marketing
Hear Tim Reid and Andrew Griffiths get together and throw around some issues that are on the collective mind of the small business community.
Starting
Four years ago (at age 22) George Ryan was working 55 hours a week for a lumber yard, making $10/hour to provide for his wife and daughter, and had no sort of higher education. He decided he hated his job, and intentionally set out to start an internet co
Marketing
In this interview, Jason Miles, the co-author of the best-seller Pinterest Power, discusses how you can successfully use Pinterest to market your business.
Marketing
Cam Barber invented The Vivid Method to help people overcome the fear of public speaking, so take a listen as he explains just how this can be done.
Marketing
In this podcast Richard Everson, who owns and runs a guesthouse in rural Australia, talks about the concept of precision marketing and how to over-deliver with your customer service.
Marketing
In this podcast Sam Cavanagh, the National Executive Producer for Austereo, talks about how to create raving fans in your business.
Marketing
Tom Dickson, the star of the most famous series of viral marketing videos ever and the founder and CEO of the company Blendtec, explains where the idea for his videos came from and how they've had a dramatic impact on sales.
Starting
In this podcast, Tim Reid talks to Greg Nathan, a leading franchise consultant in Australia, about the dos and don'ts of franchising.
Marketing
Tim Reid shares the best marketing insights from his interviews during 2013.
Marketing
Tim Reid tackles marketing challenges that cover personal branding versus business branding, including social media on business cards, how to get in front of senior management, seeking online and free publicity plus loads more.
Marketing
Tim Reid and Andrew Griffiths share their top public speaking tips, discuss how they plan for business and come up with creative ways to thank clients.
Starting
Imagine walking in to a room full of budding entrepreneurs with a vague idea for a new business, then 54 hours later having that idea validated and a team behind it ready to take it to market. Well that’s exactly what happened to Joshua Rea.
Marketing
Valerie Khoo talks to Tim Reid about how to identify and create stories that will build your small business.
Technology
Having your own show is a brilliant marketing strategy for any business. And what better person to learn some tricks of the trade from than national TV and radio star, Jules Lund.
Marketing
Gordon Ryan who owns and runs ReviveR, a fancy cocktail bar in an old funeral home that was part of a former hearse garage in Gosford, shares how he turned his passion into a profitable business.
Marketing
In this podcast, Andrew Griffiths and Tim Reid go head-to-head on various small business tips and issues … and have a laugh along the way.
Technology
Tim Reid talks to Jules Watkins, former BBC, MTV and Pimp My Ride TV director and producer – who’s created a fantastic training system called iPhoneVideoHero that shows you how to create professional marketing videos using just your iPhone.
Marketing
Business is absolutely booming for a small, family-run sandwich stand that was established in 1954 in downtown Philadelphia. In this podcast, Tim Reid chats with owner Tommy Nicolic who runs Tommy DiNics with his son Joey.
Wellbeing
Whether you’re looking to start a social enterprise yourself, wondering how you can integrate some social responsibility in your small business or just love an inspiring story then you’re going to love hearing what Rebecca Scott, co-founder of Streat, has
Marketing
Tim Reid and Andrew Griffiths share a Modern Family moment they had in an upmarket pet shop, cogitate over a first world marketing problem, discuss the importance of backing yourself and much more.
Marketing
Eugene Tan started Aquabumps in 1999, when as a frustrated Creative Director he combined his three passions: photography, surfing and the web. Hear about how his business became such a success.
Marketing
In this podcast, James Tuckerman shares how he built the Anthill brand in to the publishing powerhouse it is today, as well as how he has built a loyal community.
Marketing
Since starting the Messages On Hold business in 1988 from his bedroom in Perth, Kym Illman has used guerilla marketing to generate tens of millions of dollars worth of free TV and press exposure at some of Australia’s largest sporting events.
Marketing
Small business author Andrew Griffiths explains why you should and how you can have a book to market and grow your business.
Marketing
Andre Eikmeier, founder of an online forum called Qwoff, shares some marketing insights for successful brand building.
Marketing
Moneytribe founder, Dr David Urpani, talks to Tim Reid about the growth of the social search engine and the importance of tapping in to social capital to get an idea off the ground.
Marketing
Rip Curl founder, Bryan Singer talks to Tim Reid about one of the world's most iconic surf brands.
Marketing
In this interview, Beechworth Bakery founder, Tom O’Toole, shares his very personal business journey with Tim Reid.
Marketing
Tim Reid talks to small business author Andrew Griffiths about how to create useful and engaging content.
Marketing
In this podcast, Tim Reid chats with Adrian Swift, the Nine Network’s Executive Producer of The Voice – one of the most successful TV shows Australia has ever seen.
Marketing
In this podcast,Tim Reid talks to Cameron Parker about how BlackMilk Clothing, an 100% Australian-owned clothing business, has become such a success.
Marketing
Larry Bloch co-founded Netregistry in 1997 – right in the high diddle diddle of the dot com boom. Things were going swimmingly with the business doubling every couple of months … until mid 2000 when the boom went bust.
Marketing
In this revealing interview, Danial Ahchow shares how he built an online marketplace that now hosts millions of visitors annually, and generates hundreds of millions of dollars of work requests each year.
Productivity
Tania De Jong AM is one of Australia’s leading Sopranos and also manages to run a variety of very cool businesses including an innovations workshop business, a talent agency and a charity that helps disadvantaged people find employment.
Marketing
In 2009, muesli and porridge maker Flip Shelton, decided to start a National Porridge Day. In this interview, Flip reveals exactly how and why she did this.
Marketing
In this revealing interview Tim Reid gets some fantastic insights into very smart marketing strategies from Lloyd Perry from Big Richard Condoms.
Marketing
Every industry has an inner circle of people whose names come up in conversation for all the right reasons, they attract the right opportunities, they earn more money and have more fun. Daniel Priestly has aptly labelled these folk Key Persons Of Influenc
Marketing
In this podcast, Tim Reid speaks to LA-based Steve Sims, Founder of Bluefish, who can get you anything. Anything! That’s the premise of his business.
Productivity
David Allen, famous for his ground-breaking work-life management system, Getting Things Done, talks to Tim Reid and Luke Moulton about how you can be buried in projects yet have nothing on your mind!
Marketing
In this insightful interview, Harold Mitchell talks about how the media world is undergoing its most dramatic shift since the introduction of the printing press.
Marketing
In this podcast, Tim and Luke interview Hana Tolhoek, the creator of Strom, a high end spirit retailing at $110 per bottle. Hana is a true marketing go-getter.
Marketing
Tim Reid, after having spoken with thousands of small business owners over the past few years, has identified 11 marketing concepts that many small business owners either never knew about or have forgotten.
Productivity
In this mind-opening interview, Phil McKinney, an innovation expert based in Silicon Valley, explains clearly and simply how any small business can introduce and benefit from an innovations culture.
Marketing
Cliff Rosenberg, Managing Director of LinkedIn Australasia, has a chat to Luke Moulton and Tim Reid about his top LinkedIn business tips for marketing your small business and how to optimise your LinkedIn profile.
Marketing
Tim Reid has a 1-on-1 conversation with global, social entrepreneur Roger Hamilton – creator of the celebrated Wealth Dynamics profiling system, business futurist, Director of the Green School in Bali and all round good guy.
Marketing
If you ever thought of planning a conference, or running any type of event then this interview is a must listen!
Marketing
Steve Cunningham is the founder of an online business that provides business book summaries and personal development guides to its members every week. In this interview, Steve talks about how he came up with the idea, how it can help any business owner im
Marketing
In this interview, you’ll hear how Brent Hutchinson has turned a magazine advertising spend with a 4WD magazine in to a video marketing strategy in which the magazine needs him more than he needs the magazine.
Marketing
In this podcast, hear an insightful interview with Geoff Harris, co-founder and owner of Flight Centre.
Starting
In this podcast, Tim Reid and Luke Moulton cover more marketing ground than Michael Schumacher on race day!
Marketing
In a past life Jeff Lim did deals across the boardroom table during the heady days of the dot com boom. He now operates in a very different boardroom – one that is wall-to-wall stand up paddle boards.
Marketing
Matt Bebe started the Mornington Peninsula Brewery 12 months ago and is already two years ahead of his sales targets. What a nice place to be!
Marketing
In this podcast, Tim Reid and Luke Moulton answer some of their listeners most pressing marketing questions.
Technology
In this podcast discover how to make blogging a part of your marketing arsenal.
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