Digital marketing
Sales
Four outdated sales styles you definitely need to kick to the curb
Nobody likes a pushy salesperson these days, according to author and business coach Milton Collins. In this extract from his book, Delight Disrupt Deliver, he...
Sales
Do what they don’t: 7 things to do better than your competitors
To stand out in the marketplace you need to do what your competitors are not, writes Milton Collins, business coach and author of Delight...
Sales strategies
Reading minds: Learn what makes your customers tick to boost your sales
Using customer automation technology to analyse the behaviour of browsers and buyers can help your enterprise market its products and services more effectively, writes...
New business
A freelance copywriter’s 3 proven strategies for finding (and holding onto) clients
Finding well-paying clients is a challenge faced by many freelancers, especially when you’re starting out. How do you find them and more importantly, build...
Partner content
‘Never discount your work’: 4 golden rules I’ve learned about negotiating rates with clients
When you’re self-employed, knowing what to charge clients and how to negotiate rates is crucial to your success. Jason King from Spooning Australia (pictured...
Sales
What is Customer Lifetime Value and why does it matter for your business?
Physical assets, customer purchases, total revenue – all of these have value for any business. But there is one metric in particular that companies...
Sales
B2B sales and marketing: 4 smart tips to grow your business in 2022
As we enter 2022, business owners are eager to hit the ground running following two difficult years. For successful growth in 2022, businesses need...
Pricing strategies
Do you need more cashflow? It could be time to hike your prices. Here’s how to do it.
If you need more revenue, one option surely worthy of consideration is to nudge up your prices. And I reckon a great time to...
Sales strategies
