Pricing strategies
As a small business owner, coming up with a pricing strategy can be a very difficult process.
This section covers many of the issues involved in price setting including how to work out your hourly rate, how to calculate a mark up and how to price your services. If your small business provides a service and hourly rates aren’t for you, we also look at alternative pricing strategies.
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Pricing strategies
Honey, I shrunk my fees
After a few decades of ensuring I regularly nudged up my fees, I’ve just chopped them in half. And no this isn’t a lead...
Pricing strategies
Is it time to hike your prices? Here’s how.
If you need more revenue, one option surely worthy of consideration is to nudge up your prices. And I reckon a great time to...
Pricing strategies
Pricing for wimps: 11 questions you must ask yourself before setting your prices
What’s the secret to setting and getting the right price? Put on your big person pants and be the boss of your price, says...
Pricing strategies
Pricing for wimps: How to get the price you want
With pricing, sometimes the dilemma is not what to charge, but rather having the guts to charge it.
Pricing strategies
Try Flying Solo’s hourly rate calculator
Whether you quote by the hour, or charge a fixed fee for a specific project, this hourly rate calculator will help ensure you stay...
Pricing strategies
Is there any value in a freebie?
You've likely been approached by people who want what you have, but aren’t prepared to pay for it. Say yes and all of a...
Pricing strategies
False economy: Beware the lure of the quickie
So your customer rings and says, “I need something fast, cheap and cheerful, nothing fancy. Could you have a quick look?” Don’t believe it....
Pricing strategies
Increase your worth with value-based pricing
Life would be much easier if the famed advertising slogan “Because you’re worth it” could be used to explain your rates to customers. Convincing...
Pricing strategies
