Emergency management & recovery | Reassess the market
Identify any changes in the market following an emergency situation, and assess the impact of these changes on your business.
For example, if your neighbouring retailers or offices have also been affected and they are your key customers, the demand for your products may decline. Alternatively, there could be an increase in demand if you provide essential products such as basic staple food items.
Whether these changes are temporary or permanent, the way you react and adapt could make a big difference to your business.
Think about what you need to do to adapt to these changes. This may be an opportunity to move location, start trading online, or change the key products or services you offer.
What to do…
- See our Emergency management & recovery plan template to complete your business impact assessment and use our Business recovery checklist for a quick reference of all the steps you should consider when recovering from an emergency event.
- Talk to a business advisor for advice and assistance. Search our Advisor Finder to find an advisor nearest to you.
- If you’re an eligible business, contact your nearest Enterprise Connect Centre for a business review to help your business move in the right direction.
- Read information on Emergency management planning in your state or territory.
- Read our Researching your market page.