What you’ll learn:
In his characteristically upbeat and energetic style, Tim Reid belts through the key components of a compelling brand, sharing real-life examples and a stack of online tools. Points covered include:
Building an effective brand
Why do brands stay the test of time? What sets the successes apart?
Making your brand memorable
Besides the name and logo, Tim looks at the ingredients of a brands that stay top of mind.
Recognising the core pillars of your brand
For a solo business to accelerate growth through marketing its needs to accomplish three vital things and have the brand foundations clearly articulated.
How to create a brand that can’t be copied
There can little worse than to build a presence and then be undermined. Tim explains how to avoid this trap.
Following a career in marketing that saw him in key roles within the advertising and travel industries, Tim Reid is now host of Australia’s No:1 marketing podcast; an entertaining and motivating marketing keynote speaker & long time friend of the Flying Solo community. He talks with Robert Gerrish.
“Great to hear Tim Reid on branding. Tim and Robert’s delivery provided me with what I call a ‘tinkle, tinkle, clunk’ moment; I now get what branding is about!” – Margaret D
“Fantastic info, thank you so much. We have a start up app we are about to launch into the real estate industry so some great tips thanks!” – Judith S