Customer experience

Survey: Inside the mind of micro business owners

- January 13, 2018 < 1 MIN READ

Every few years we run our ‘Understanding Micro Business’ survey which explores the motivations, challenges, vices and financials of Australia’s largest small business sector. THANKS to our 1000+ participants! If you missed it last year, grab the full report now.

We’ve published the findings of our latest Understanding Micro Business survey and it’s a fascinating insight into the motivations, challenges, habits and behaviours of Australia’s largest small business sector – the solo and micro business owner.

Completed by over a thousand members of our 100,000 strong community, the survey is the largest of its kind and has been running since 2008.

Download it at